Engage Customers with 'New Arrivals' Emails
Stay ahead in the market with irresistible 'New Arrivals' emails. Discover how to engage customers and drive traffic.
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What is Neuromarketing?
Neuromarketing is when neuroscience is applied to marketing to understand consumer behavior.
Common Mistakes in Multi-Channel Automation
Avoid common mistakes in multi-channel marketing automation and learn how to improve customer engagement across email, SMS, social, and more.
What is Media Mix Modeling and How to Use It Effectively
Want better marketing results? Learn how media mix modeling analyzes performance and improves ad spend efficiency.
How Small Businesses are Finding New Ways to Grow
SMBs, marketers, and entrepreneurs like you need insights, data, actionable takeaways, and more than a little inspiration. Whether you’re aiming to boost revenue, build brand trust, or deepen customer loyalty, we’ve got you.
Why switch from Klaviyo to Mailchimp?
To drive revenue, not just costs. Discover how the new, more powerful Mailchimp compares to Klaviyo—and what makes it the #1 email marketing and automation platform.*
Loss-Leader Pricing to Attract Customers and Boost Sales
Learn how to develop a loss-leader pricing strategy that drives customer traffic and increases sales while boosting market share and profitability.
The Long and the Short of Email and SMS
Learn why brand and performance marketing are equally critical to your strategy in 2025 – and how to achieve the perfect balance with email and SMS.
Tracking Your Lead Source: Why It Matters and How to Do It Effectively
Do you know which marketing channels lead potential customers to your brand? Get the inside scoop by learning how to track lead sources.
A Quick Guide to Creating HTML Emails
HTML may seem like an intimidating aspect of email marketing, but it doesn’t have to be. Learn how to hone your HTML skills to improve your marketing emails.
How to See X (Formerly Twitter) Analytics
X (formerly Twitter) Analytics is a powerful tool for businesses and online marketers. Learn how to effectively use it.
How to Start a Business
Learn about the legal, financial, tax, and marketing considerations of starting a new business.