How to Run an A/B Test
Never underestimate the power of A/B testing. Understand what a split test is and how to conduct one with this comprehensive guide.
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9 Types of Logos to Use for Your Brand
Your company’s logo says a lot, which means picking the right kind is crucial. Explore these 9 types of logos to find the design that fits your brand.
What Is a Business Plan?
A business plan is key to running your small business. See what to include in a plan, who it can help, & when to make or update one.
Build a Scalable Business Model: Strategies and Best Practices
Discover effective strategies and best practices for building a scalable business model. Learn how to grow your business sustainably with our expert insights.
Using Sales Projections to Improve Planning and Reduce Risk
Sales projections can help make strategic plans, set goals, and operate efficiently. Learn how your business can use this valuable tool.
Comparing GoDaddy and Mailchimp: Website Builder Review
Compare Mailchimp and GoDaddy and decide which option works best for you.
How to Improve Your Lead Scoring System
Upgrade your lead scoring models with this quick guide and get a better understanding of exactly how lead scoring works.
How to Promote a Fundraiser
Learn how to make your fundraising event stand out and ensure success with our effective tips.
How to Create a User Persona: Tips and Examples
Explore these user personas examples to see how to create your own. A well-crafted persona is key to elevating your marketing and advertising.
What is a Meta Description? Examples and Tips
Meta descriptions tell searchers what they will find when they click on your website. Here’s how to write a meta description that increases your clicks.
Check Out Margaret Vera’s Facebook Ad Results
We’re back to break down Margaret Vera’s ad results! One week, 2 campaigns, and a $250 budget.
Marketing Tools
Learn how to choose the right tools and put them to work for your business.