What is Neuromarketing?
Neuromarketing is when neuroscience is applied to marketing to understand consumer behavior. Learn how to incorporate neuromarketing techniques to improve your traditional marketing methods.
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What is Media Mix Modeling and How to Use It Effectively
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To drive revenue, not just costs. Discover how the new, more powerful Mailchimp compares to Klaviyo—and what makes it the #1 email marketing and automation platform.*
The Long and the Short of Email and SMS
Learn why brand and performance marketing are equally critical to your strategy in 2025 – and how to achieve the perfect balance with email and SMS.
How to Generate Leads on LinkedIn
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Tracking Your Lead Source: Why It Matters and How to Do It Effectively
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Key Opinion Leaders (KOLs): How to Leverage Experts
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How Jopwell Tripled Their Email Volume and Maintained an Open Rate of 30%
The diversity hiring service uses Mailchimp’s Marketing CRM and data insights to get a holistic view of their candidates and clients.
Introducing Google Remarketing Ads in Mailchimp
We’re introducing another powerful marketing channel for e-commerce businesses: retargeting ads on the Google Display Network.