What Is an SMTP Server?
An SMTP server is dedicated to sending and receiving large quantities of emails. Learn more about SMTP servers and their impact on email marketing here.
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Rhetoric 101: Enhancing Executive Presence and Influence
Master the art of rhetoric to enhance executive presence and influence as a business leader. Elevate your communication skills and make a lasting impact.
A Guide to Reinforcement Learning for Business Leaders
An overview of reinforcement learning, a machine learning technique that can help optimize decision-making and improve business outcomes.
What is Radial Balance?
Radial balance is an important compositional technique. Learn how you can use radial balance to design better creative assets for your brand.
How to Craft an Effective Product Strategy
Craft a winning product strategy that drives business growth. Learn how to define your target market, differentiate your product, and create a roadmap for success.
What is Parallax Scrolling and How To Use It
Parallax scrolling causes the background to move at a slower pace than the content in the front. Here’s how to add it to your site.
Opportunity Cost in Business: Evaluating Choices for Success
Learn to assess opportunity costs in business decisions. Maximize success by evaluating choices wisely.
What is NPS? Understanding Net Promoter Score
Net Promoter Score evaluates how loyal customers are to your brand. Learn how to get your NPS score so you can make your CRM more effective.
Lazy Loading: The Basics Explained
Lazy loading is a web development technique that defers the loading of images until they are needed, improving page load time and user experience
What Is Intent Data and How Does it Help Businesses?
Intent data can help make your next marketing campaign more effective. Learn more about what intent data is and its benefits with this guide.
What Is Google Shopping? Everything Businesses Should Know
Get the most out of your Google Shopping efforts with these best practices.
Google AdWords: A Beginner’s Guide
Want to advertise online? Google AdWords is one of the best tools for marketers. Learn how to use Google AdWords to reach a wide audience and drive traffic.