Customer Research: The Key to Meeting Customer Needs
Learn how to conduct market research that provides insights into your customers' behaviors, preferences, and pain points.
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Gathering Customer Feedback with SMS to Improve Satisfaction
Collect customer feedback through SMS for quick, authentic responses. Learn how to craft effective messages, when to send them, and how to analyze results.
Don’t Get Sunk by Anchoring Bias
Learn when anchoring bias drives decision-making, the steps to take to avoid this pitfall, and how to use it to achieve better sales and negotiation outcomes.
What is Parallax Scrolling and How To Use It
Parallax scrolling causes the background to move at a slower pace than the content in the front. Here’s how to add it to your site.
Blogging 101: What Is a Blog and Why You Need One
What is a blog and why are there millions of them? Find out how your business can leverage the power of blog content.
How to Optimize Website For Search Engines
How to improve your website’s SEO, boost your search ranking, and increase audience engagement.
How to Write a Value Proposition and Why They Are Important For Your Business
A value proposition shows how your products or services add value to customers. Learn how to write a value proposition with this guide.
9 Types of Logos to Use for Your Brand
Your company’s logo says a lot, which means picking the right kind is crucial. Explore these 9 types of logos to find the design that fits your brand.
Total Quality Management (TQM): A Business Process Guide
Learn about total quality management and how to use it to improve your business processes and customer satisfaction.
How to Create Social Media Content with a Content Plan
Build better social content with tips on planning, scheduling, and optimizing posts as part of a strong social media strategy.
Survey Fatigue: How to Keep Your Audience Engaged
Learn how to combat survey fatigue and keep your audience engaged with these effective strategies.
How to Set Goals for Your Small Business Blog
Learn how to align your business goals with your blogging goals and measure the impact of your content.