Demand-Side Platform: How to Run Efficient Advertising Campaigns
Looking for ways to optimize your paid advertising strategy? Learn how a demand-side platform can help you target the right audience and improve your results.
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How to Drive Year-Round Success with Holiday Email Strategy
Learn how to use the holidays to pull new customers in and create year-round success with automation tools, thoughtful storytelling, and purposeful messaging.
What Is Allowlisting and Why It’s Important for Email Success
Learn how email allowlisting helps your business reach inboxes and build trust with subscribers.
Level Up Your E-commerce with These Advanced Email Marketing Techniques
From segmentation to store integrations, our friends at Aeolidia offer advice on advanced tools you can incorporate into your strategy.
4 Simple Steps to Turn Audience Data into Campaigns That Drive Engagement
How to use Mailchimp to collect, organize, and understand your audience data—then use it to market smarter.
Add a Simple Poll or Survey to Your Email
Polls and surveys are great ways to gauge subscriber opinion. Learn how to add surveys to your email, and track the results.
Publish a Social Post When You Send an Email
Publish a social post when you send an email campaign to coordinate your marketing strategy.
Fewer Clicks, More Dance: The Power of Interactive Email
Mark Robbins didn’t set out to revolutionize email. He just wanted to find the edge of what could be done.
The Power of Personalization : How to Humanize your Email Efforts
In our last issue, we dove into segmentation and automation. Now it’s time to dig in to personalization.
How to Fall Back in Love With Your Email Marketing
If you’re intimidated by your newsletter, fret not: Arianne Foulks, founder of Aeolidia, has tips to help you.
Delectable Data: A Case Study in Data-Driven Email Lists
How Atlanta-based digital agency FortyFour helped Southern Kitchen bridge the gap between content and commerce.
The Power of a Well-Crafted 'We Miss You' Email
Maximize your outreach with an effective 'We Miss You' email strategy. Reconnect with customers and reignite brand interest.