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Email Blacklisting: How Your Business Can Avoid It

An email blacklist is a list of IP addresses associated with spam. Read on to learn more about email blacklists and how you can avoid them.

How the Museum of Contemporary Art Denver Boosted Their Email Performance

MCA Denver uses Mailchimp’s premium email templates and integrations to simplify their marketing.

Integrate QuickBooks with Mailchimp to Maximize Sales Potential

5 ways customer insights, segmentation, and automation help you power your marketing and grow your business.

How to Use Maslow’s Pyramid in Your Business Model

Maslow's theory evaluates the needs that all human beings have and ranks them into categories. Learn how these needs apply to a business framework.

Marketing vs. Transactional Emails Explained

Marketing and transactional emails work differently but are both vital to the customer experience. Learn how to use them in your marketing strategy.

Marketing to Gen Z vs. Millennials: Key Differences

Millennials and Gen Z may seem similar, but don't underestimate their difference in your marketing efforts. Learn how to target both generations.

Design an Effective Marketing Team Structure

Learn how to design an effective marketing team structure and unlock strategies for collaboration and efficiency.

Marketing Talk 101

Never feel mystified in a marketing meeting again. We'll decode some commonly used terms, such as brief, funnel, and scope.

7 Marketing Resolutions from Mailchimp Customers

We asked 7 of our customers what their New Year’s resolutions are, and the answers we got were so insightful and motivational that we had to share them.

Choose the Right Marketing Research Methods

Discover how to select the best marketing research methods to gain insights, improve strategies, and boost your business success.

Marketing Reporting: A Complete Guide for Your Business

Learn everything you need to know about what marketing reports are, how to prepare them, and how they can help your business.

Marketing Psychology: Learn the Principles of Psychology in Marketing

Understanding marketing psychology can help you optimize campaigns. Read this to learn about marketing psychology tactics and how to apply them.