How to Launch a Website
Use this 10-step checklist to create a website that expresses who you are and supports your business success.
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Types of Stakeholders: Internal & External
Discover the different types of stakeholders and how to navigate complex stakeholder dynamics for successful business outcomes.
Great Thank-You Page Examples to Keep Customers Engaged
Thanking users for taking an action is just the start. Learn how your thank-you page can increase sales, boost your marketing, and bring customers back.
Startup Equity: The Founder’s Playbook
Unsure how to best manage your startup equity? Discover the best practices in equity distribution and how they can impact your startup’s future and growth.
What is Spam Complaint Rate and How to Reduce It
Understand spam complaint rate and reduce it effectively. Learn strategies to improve email deliverability and customer satisfaction.
How to Implement a Rolling Budget in Your Business
Learn how to implement a rolling budget for your business and stay on top of your finances.
Maximizing Profitability: Explore Effective Revenue Models for Your Business
Choosing the right revenue model can help you earn more and create an effective pricing strategy. Explore the different types of revenue models here.
How to Craft an Effective Restaurant Website
Craft the perfect restaurant website with these key features, and draw inspiration from examples of effective restaurant websites.
Pre-Built Segmentation: Target Your Customers With One Click
We’ve identified 12 of the most common segmenting combinations and created them for you automatically, so you can quickly send the right email to the right people.
Turn Visitors Into Leads With Online Form Builders
Online form builders make it easy to gather information from visitors to your site. Learn more about website form builders and why they’re important here.
Common Mistakes in Multi-Channel Automation
Avoid common mistakes in multi-channel marketing automation and learn how to improve customer engagement across email, SMS, social, and more.
How to Measure Marketing on YouTube
Measuring marketing on YouTube means looking at the popular KPIs—and the metrics that matter most to your business. Follow this guide to YouTube’s analytics.