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Before and After: How Pre-Post Analysis Drives Marketing Results

Are you looking to improve your marketing campaign outcomes? Learn how pre-post analysis can uncover what works and optimize your future marketing strategies.

The Power of Semi-Supervised Learning in Sales and Marketing

Semi-supervised learning can use labeled and unlabeled data. See how it compares to supervised and unsupervised learning, and its pros and cons.

Top Tips for Measuring Purchase Intent in Your Target Market

Boost sales by taking advantage of purchase intent and targeting the most profitable customers. Check out our top tips for measuring purchase intent.

How to Create Campaigns That Deliver Results

5 steps for building measurable marketing campaigns

Simple Website Templates

Do you want to build a website but don’t know where to start? Check out these simple website templates to get inspired.

Google AdWords: A Beginner’s Guide

Want to advertise online? Google AdWords is one of the best tools for marketers. Learn how to use Google AdWords to reach a wide audience and drive traffic.

What Is Conjoint Analysis?

Discover why conjoint analysis is one of the best market research techniques and learn which type is best for you and your business.

The 7 Website Traffic Sources You Need to Track

Boost conversions and drive your marketing strategy by understanding the 7 different types of website traffic.

How to Maximize Profitability With Velocity Pricing

Discover how velocity pricing drives profitability through dynamic pricing, increased revenue, and market insights.

Technical Documentation for Workflow Efficiency and User Satisfaction

Learn how to create clear, effective technical documentation that simplifies complex processes, improves user experience, boosts productivity, and enhances marketing.

How to Grow Your Brand This Year: 10 Tactics

Top marketing minds explain the insights, strategies and tactics you can use to grow your brand in 2025.

Five ways to cut through the noise this summer

This summer, don’t just add to the noise – cut through it with strategic, data-driven marketing. Here are five ways to do it.