About Mailchimp for iOS

Mailchimp's mobile app makes it easy to manage your account on the go. Create and edit campaigns, track account activity, send and reply to Inbox messages, view reports, and add new contacts directly from your mobile device.

This app can do a lot for you when you're out and about, but it's not meant to replace the full version of Mailchimp. If you need to do something in your account that isn't available in the mobile app, access the full version of Mailchimp in a web browser.

Download for iOS

In this article, you'll learn what you can do with Mailchimp's mobile app.

Before you start

Here are some things to know before you begin this process.

• Just getting started? To learn how to set up Mailchimp, check out our article on how to use Mailchimp on mobile devices.
• The features in this article may render slightly differently depending on your device.
• Depending on your user level, you may not have access to all the features in this article. Owners, Admins, and Managers have full access to the mobile app.
• Mailchimp is also available for Android devices.

Navigating the app

You’ll find the main navigation at the bottom of your screen. These include Home, Audience, Campaigns, and Analytics. Also, tap the plus icon to access the Quick Actions menu, then add contacts, upload images from the content studio, create email campaigns, social posts, and landing pages.

Search

To search for a specific campaign or contact, tap the search icon.

After you type in a keyword or a name, you can sort your results by either option.

Settings

To access your account settings, tap the profile icon on the Home tab.

From there, you can connect additional accounts, switch between connected accounts, verify email domains, manage push notifications, set your logo, set your account to dark mode, search our guides and tutorials, or get help. Use Explore Mailchimp to get a glimpse of other features you can try out.

We’ll provide suggestions and recommended actions on how to grow your audience and share stories about other Mailchimp users. For example, we may suggest that you try a Welcome email automation, an abandoned cart email, or a product retargeting email. To learn more about these features, check out Create an Automated Welcome Email on Mobile, Create an Abandoned Cart Email on Mobile, and Create a Product Retargeting Email on Mobile.

To learn about your settings options, check out Manage Account Settings on Mobile.

Home

The Home tab is an at-a-glance view of how your campaigns are doing. It syncs with your account data as you build your audience and complete campaigns.

The Home tab includes a few important sections.

• Overview
  Gives you a glimpse of your total campaign revenue, growth for all audiences, campaign engagement, and e-commerce performance for your connected stores.
• Tools for you
  Stay up to date on the latest app improvements, new features, and tips.
• Recently Completed
  Displays statistics for your recently completed campaigns.
• Ongoing
  Shows performance data for your automations, ads, landing pages, and other ongoing campaign types.
• Customize
  Customize the layout of the Home tab.

Audience

On the Audience tab, you’ll see performance stats for your audience, including information on opens, clicks, subscribes, unsubscribes, and more. You can also communicate with and manage your audience from this tab.

Here are some tasks and how to complete them.

• Add contacts
  Tap the Add contacts icon. You can choose to add contacts in the following ways: Import from device, Scan Contact, Add manually, or Import from a file.
• View and manage Mailchimp Inbox
  Tap the Inbox icon to access messages in your Inbox.
• Share QR Code
  Tap the QR code icon to get a QR code and share with contacts.
• Share signup form
  Tap the export icon to share your signup form with your contacts via SMS text message, email, or any other available app. You can save the signup form, QR code, or copy and paste it to use outside of the mobile app.
• View subscribed contacts
  Tap the subscribed contacts panel to see all of your contacts. You can also view this information in the Contacts section.
• Search contacts
  Tap the magnifying glass icon to search for a contact in your audience.

Audience growth

The Audience growth graph shows monthly trends in your subscribed contacts growth. Tap a bar in the graph to view data for a specific month.

If you have more than one audience, you can switch between them by tapping All Audiences. The audience you switch to will become the new default in your account.

Subscribers

In the Subscribers section, view Subscribes and Unsubscribes from your last campaign.

Engagement

In the Engagement section, you’ll find the average open and click rate per audience for your campaigns. View the average subscribed, average unsubscribed, total unsubscribed, and total cleaned addresses since your last campaign.

Contacts

In the Contacts section, view VIP contacts, contacts by tags or groups, see where your contacts are located, and view which email client they used. To learn more about contacts, check out Add or Import Contacts on Mobile.

Here are some tasks and how to complete them.

• View all contacts
  Tap All contacts. You can also view this information in the subscribed contacts panel.
• View contact profiles
  Tap the name of the contact to view their full profile.
• Tag a contact
  Tap Add Tags in a contact’s profile to add a tag. Tags can be created from here as well.
• Archive a contact
  Tap Archive at the bottom of a contact's profile.
• Edit contacts
  Tap Edit in a contact's profile to edit their information.
• Add a contact note
  Tap Add Note in a contact's profile to enter notes about your contact.
• Delete a contact
  Tap Delete in a contact’s profile to delete a contact from your audience. This action cannot be undone.
• Unsubscribe a contact
  Tap Unsubscribe in a contact’s profile to unsubscribe a contact from your audience. Contacts will have to resubscribe to be added back to your audience.
• Import History
  Tap Import History to view a list of all your past imports.

Quick actions

The Quick Actions tab provides a shortcut to import contacts from a file, your device address book, manually, or use the business card scanner. While you're out and about, quickly add images from the content studio, create landing pages, social posts, or emails to get your message out and grow your audience.

Campaigns

The Campaigns tab shows your emails, automations, landing pages, postcards, customer journeys, and social posts. To create a draft campaign, tap the pencil icon or use the Quick Actions menu.

To filter the campaigns, tap the filter icon. Use the filter tool to sort and find your campaigns by type and status.

After you find the campaign you want to work with, tap it and take one of these actions. Available actions vary by the campaign status and type.

Draft campaigns

These emails and ads haven’t been sent yet.

• Edit an email campaign
  Tap Edit and Preview to make changes to a draft email campaign.
• Edit email campaign information
  Scroll to view or edit the campaign information. Tap any field to edit it. You can edit the campaign name, recipients, email subject, from name, and from email address.
• Send a test email campaign
  Tap Send test email, then enter an email address to send a test email. You can send a test email to one address at a time.
• Send an email campaign
  Tap Confirm and Send. Review the checklist for your campaign. If there are issues with your campaign, tap the alert to return to your draft and resolve the problem. When your campaign is ready to send, press Touch and hold to send.
• Schedule an email campaign
  Tap Confirm and Send, then, tap Send Later. Choose the date and time you want to send your campaign, and tap Schedule.
• Publish a draft survey
  Tap on the draft survey you’d like to publish. Click Confirm and Publish. Tap and hold to publish.
• View ad campaign information
  Scroll to view the campaign information, like campaign name, status, channel, audience, date published, budget, and links. To edit an ad campaign, log in to Mailchimp.com from a web browser.

Ongoing campaigns

Ongoing campaigns include automations, RSS campaigns, and ads.

• Pause and Edit an RSS campaign
  Tap Pause and Edit to pause sending and make changes to an RSS campaign.
• Resume sending an RSS campaign
  Tap Resume Campaign.
• Pause all emails in an automation
  Tap Pause Campaign on any automation overview screen.
• Edit an automated email
  On the overview screen, tap the email you want to edit. Tap View Campaign in the upper-right corner. Tap Pause and Edit if your automation is currently sending, or tap Edit and Preview.
• Resume sending all emails in an automation
  Tap Resume Campaign on any automation overview screen.
• View the report for an automation
  On the automation overview screen, tap an individual email to view its report.
• Share your published survey
  Tap Preview, then tap the export icon.
• View campaign information for published, rejected, some rejected, or canceled ads
  Scroll to view the campaign information. For more information about why an ad campaign was rejected, log in to Mailchimp.com from a web browser.

Completed campaigns

Here, you’ll find campaigns that are done sending.

• Share your sent email campaign
  Tap Preview, then tap the export icon.
• Access the report for a sent email campaign
  Tap View Report.
• Resend a sent email campaign
  Tap Replicate at the bottom of the campaign overview page. In the new, replicated campaign, edit your recipients and send the campaign again.
• Resend a regular email campaign to non-openers
  To resend an email to the people who haven’t opened it yet, tap Resend to non-openers. To view the campaign before you send, tap Preview, or to make changes, tap Edit Campaign. Then, press Touch and hold to resend.

All campaigns

Use this filter to view all of your draft, ongoing, and completed campaigns. You can also view customer journey details for your draft, active, and paused campaigns.

• Delete a draft or sent email campaign
  Open any campaign and tap Delete at the bottom of the campaign overview page. This also deletes the campaign’s report information from your account.
• View customer journey details
  Tap the Campaigns tab and then select the draft, active, or paused customer journey you want to view. Filter your campaign by Automations or Ongoing to view your customer journeys.

Analytics

The Analytics tab displays reports for recent emails, ads, landing pages, social posts, surveys, customer journeys, and postcards. Use the Audience drop-down to choose your audience then tap any campaign to view its report and access other tasks.

On the Overview screen of any campaign report, you'll find detailed information and statistics, including the campaign send time and a 24-hour performance graph.

From here, you can also complete these tasks.

• Find out how contacts interacted with you
  Tap the result to view the associated contacts for any of these statistics: opens, clicks, unsubscribes, and abuse complaints.
• View an email campaign e-commerce report
  Tap Revenue and Orders. Use the toggle to view orders placed or products sold from your campaign.
• Resend a regular email campaign to non-openers
  To resend an email to the people who haven’t opened it yet, tap Resend to non-openers. To view the campaign before you send, tap Preview, or to make changes, tap Edit Campaign. Then, press Touch and hold to resend.
• Look at a sent campaign
  Tap View Campaign in the upper-right corner.
• Share reports with clients or colleagues
  Tap the export icon at the top of the screen.
• Share a campaign archive
  Tap the campaign URL to view the share options.
• Cancel a sent campaign
  Touch and hold Need to cancel? This feature is included with the Premium plan. Campaigns must have at least 10,000 recipients to use this feature.
• View an ad campaign e-commerce report
  Tap Revenue and People Reached to view products sold from recent orders.
• View survey response details
  Tap on a response to view who responded, then tap the contact to see their survey responses.
• View customer journey reports
  Tap any active, or paused customer journey to view the report.

Apple's Handoff and 3D Touch feature

Handoff

Apple's Handoff feature allows you to begin working on one iOS device and pick up where you left off on another. Handoff is available in Mailchimp for iOS version 3.5 and later. Mailchimp for iOS must be installed on each compatible device you want to use.

When you're working in Mailchimp for iOS on a compatible device, a Mailchimp icon appears in the lower-left corner of the lock screen on your other devices. On the new device, swipe the icon up to open Mailchimp for iOS, and we'll send you straight to the screen you were viewing on your other device.

3D Touch

Apple's 3D Touch feature opens a menu when you touch and push on the Mailchimp app to show you shortcuts to add a contact, view your latest report, edit your home screen, and share or delete an app.

Notification center widgets

Mailchimp for iOS includes campaigns and audience widgets that can be added to the Today view in the pull-down iOS Notification Center. The campaigns widget displays an overview of reporting statistics for your most recent sent campaign. The audience widget lets you choose an audience, display audience growth statistics and provides a shortcut to add contacts.

Last campaign widget

The Mailchimp Last Campaign widget provides simple campaign monitoring from your Home screen, even before launching the app.

To add the Mailchimp Last Campaign widget, follow these steps.

1. Touch and hold the Home screen background until the apps jiggle.
2. Tap the + icon to open the widget gallery. Find and tap the Mailchimp app, then search for the Last Campaign widget.
3. Tap Add Widget, then Done.
4. Touch and hold the widget, tap Edit Widget, then tap Choose to select the account you want to connect.
   
5. Tap anywhere outside the widget to see live updates on opens and clicks.

Visit Apple Support to learn more about widgets on your iOS device.

Language preferences

Mailchimp for iOS will display in English, Spanish, Portuguese, German, French, or Italian depending on the language preference you set in your iOS device’s Settings app. To learn more, check out this Apple resource on how to change the preferred language for an app. With iOS 13, you can also set your language preference for individual apps like Mailchimp. To learn more, check out this resource on how to change the language for individual apps on iOS.