Staging music festivals at sea is a lively industry. This was evident after walking into the bustling headquarters of Sixthman, which pioneered themed cruises over 15 years ago. There’s a reason their motto is “LIVE LOUD.”
When Melissa and I visited, the Sixthman crew had just returned from a cruise and already had their land legs back. They showed us around their bright office brimming with instruments and other shiny souvenirs from sea — including a miniature version of the cruise ship, Norwegian Pearl.
“The days at sea are intense,” says CEO and CMO Anthony Diaz. Of their 104 cruises, Sixthman has hosted artists like KISS, Pitbull, and Paramore along with curated fests like Cayamo. But music isn’t their only offering: Sixthman has partnered up with Turner Classic Movies and other channels to throw themed events, like the Walker Stalker Cruise for Walking Dead fans.