We'll Help You

Get Your Business Online

- Websites
  Create a free website that comes with built-in marketing tools.
- Online Stores New
  Launch a store that comes with everything you need to start selling, including marketing tools.
- Appointment Scheduling New
  Add online scheduling to your website so people book appointments with you.
- Domains
  Claim a custom domain to make it easy for people to find your brand on the web.
See overview

Market Your Business

- Email
  Engage your audience with beautiful, branded emails.
- Landing Pages
  Design landing pages that grow your audience and help you sell more stuff.
- Digital Ads
  Reach people on Facebook, Instagram, and across the web.
- Social Media
  Build your following with targeted ads and organic posting on Facebook, Instagram, and Twitter.
- Postcards
  Send printed postcards around the world with the help of our address finder.
See overview

Platform Features

Audience Management

- Marketing CRM
  Get to know your audience and find new ways to market to them.
- Signup Forms
  Grow your audience with a pop-up or embedded form.
- Segmentation
  Segment your audience based on shared traits.
- Behavioral Targeting
  Target your messages based on people's purchase behavior, app activity, and more.
- Predicted Demographics
  Get predictive insights about your contacts so you can personalize your marketing.
- Tags & Contact Profiles
  Keep track of what you know about your people with customizable tags.
All audience tools

Creative Tools

- Content Studio
  Sync, store, and edit all your images and files in one place.
- Creative Assistant New
  Get beautiful, on-brand designs made for you with the power of AI.
- Dynamic Content
  Personalize individual content blocks within your emails.
- Subject Line Helper
  Get real-time feedback on how to refine your subject lines.
- Campaign Templates
  100+ pre-designed email and landing page templates that fit any message.
All creative tools

Marketing Automation

- Customer Journeys New
  Design personalized journeys using conditional logic and branching points.
- Integrations
  Sync your store data and connect other tools to unlock more automation features.
All automation tools

Insights & Analytics

- Reports
  Track sales and campaign performance in easy-to-digest reports.
- Smart Recommendations
  Get personalized recommendations to help you make your next move.
- A/B Testing
  Test different versions of a single email to see how small changes can impact your results.
- Surveys
  Gauge interest and customer satisfaction by gathering feedback.
- Content Optimizer New
  Make your email content more engaging with personalized suggestions for improvement.
All insights tools

Not sure where to start?

- E-Commerce and Retail
  Drive traffic and boost sales with a marketing platform that seamlessly integrates with your store.
- Mobile and Web Apps
  Reach new customers, send behavior‑based campaigns, and increase engagement with your app.
- Startups
  Find product‑market fit, learn from user feedback, and launch your first marketing campaigns.
- Agencies & Freelancers
  Get perks and tools for managing clients when you join our free community, Mailchimp & Co.
- Developers
  Integrate marketing data, send transactional emails, and build integrations using our APIs and documentation.

Learn

Mailchimp 101

Guides & Tutorials

Marketing Tips

- Starting a Business
  Learn to write a business plan, find product-market fit, and build your online presence.
- Branding
  How to establish your brand's positioning, voice, and look and feel.
- Growing Your Audience
  Ways to reach more people, generate leads, and grow your following.
- E-Commerce
  Tips for growing your online sales.
- Social Media
  Tactics for growing your fan base and getting more engagement across channels.
- Customer Retention
  How to turn casual fans into lifelong customers.
All articles

Case Studies

- How The Happiness Planner Creates More Content in Less Time
  
  Using Mailchimp’s Calendly integration, this e-commerce business is able to quickly broaden their motivational content offering.
- How Good Dye Young Increased Their Monthly E-commerce Revenue by 305%
  
  The hair dye company uses segments and Mailchimp’s WooCommerce integration to boost the relevance of their messaging and drive more sales.
All case studies

Podcasts

A collection of original content that celebrates the entrepreneurial spirit.
Podcasts
- The Jump: Season 3
  
  Singer-songwriter Shirley Manson talks to acclaimed musicians about their breakthrough songs.
- Seasons of Change
  
  A year can transform a business. Listen as owners take stock of their journeys.
Listen

Series

A collection of original content that celebrates the entrepreneurial spirit.
ORIGINAL SERIES
- Switching Off
  
  Family comes first, especially this time of year.
- A Family Business
  
  Kick start the holidays with this Second Act episode chock full of food, family, and tradition.
Watch

Films

A collection of original content that celebrates the entrepreneurial spirit.
Films
- Brand With Style
  
  What can 3 iconoclasts of the fashion world teach us about marketing? More than you think.
- Crown Candy
  
  This 100-year-old candy store in St. Louis is rich in history—and chocolate.
Watch

Expert Insights

Case studies and how-tos to take you from startup to scale-up and beyond.
Workshop
- How one designer found her signature in color
  
  One of two cover stars for our creative business issue, Leta Sobierajski is a Brooklyn-based graphic designer and artist who went against the grain to build her own distinct visual style.
- Everything you need to know about... onboarding new hires
  
  This is about more than signing a few forms on the first day. How you welcome and integrate new employees into your business is an essential part of the hiring process.
All articles

Industry Trends

Industry deep dives, macro trends, and profiles of fascinating businesses and founders.
BRIEFINGS
- Furniture maker Mac Collins on heritage-led design
  
  Inspired by the Afrofuturism movement of the sixties and stories from his Jamaican grandmother, the cover star of our creative business issue creates sustainability-minded furniture and home goods that honor both his ancestry and the planet.
- The brand putting Ghanaian artisanship on the global map
  
  Having grown up around the artisanry of Ghanaian weaving, Akosua Afriyie-Kumi built a relationship – and a brand – with local craftswomen in order to translate the traditional craft into modern, design-led accessories.
All articles

Smart Living

Self-improvement, brands to check out and things to see and do – from food to fashion.
LIFE
- Starter pack: Your step-by-step guide to financial literacy
  
  For many creatives running their own business, the financial side can be the hardest thing to get to grips with. Starting out on the right footing with your finances is essential – here’s a handy guide to doing it correctly.
- ITA Leisure: bringing diversity outdoors
  
  When the pandemic threw her day-to-day into sharp relief, Jade Akintola recognized the need to explore and create a space of calm and leisure for the underserved.
All articles

Customer Retention

Business Tips

Marketing Help 103

Business Tips

Marketing Talk 101

Never feel mystified in a marketing meeting again. We'll decode some commonly used terms, such as br…

Business Tips

Confused by marketing acronyms? You’re not alone

Sometimes, looking at a marketing document is a bit like looking into a bowl of Alphabet soup. We’…

Business Tips

Email Marketing 102

Learn more about email marketing specifics. Here, we’ll go over definitions to terms like audience…

Business Tips

Customer Retention: Overview and Strategies

Marketing Glossary

What Is Customer Acquisition Cost? How to Calculate and Use CAC

Business tips

How to Convert Website Visitors into Customers

Business tips

How To Create Campaigns that Resonate

Business Tips

How to Improve Client Retention

Business Tips

Define Your Customer Journey for Better Email Marketing

Product Advice

Valentines Day Marketing: How to Connect with Your Customers

Business Tips

4 Ways to Say Thanks to Your Customers

Marketing Glossary

What Is Behavioral Targeting?

Business Tips

How to Carry Holiday Momentum into the New Year

Business Tips

Customer Lifetime Value and Why it Matters

Customer Spotlight

How to Ease Agency Growing Pains

Business Tips

How to Create a Customer Centric Business Strategy

Announcements

Introducing Your New Audience Dashboard

Case Study

How Neuralab Used Automations to Define a New Brand

Customer Spotlight

How to Help Clients Focus on Their Best Customers

Explore more ways to engage your customers

Marketing CRM

Marketing Automation

Email Marketing

Personalization

Customer Service

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Podcasts —

ORIGINAL SERIES —

Films —

Workshop —

BRIEFINGS —

LIFE —

Customer Retention

Business Tips

Marketing Talk 101

Business Tips

Confused by marketing acronyms? You’re not alone

Business Tips

Email Marketing 102

Business Tips

Customer Retention: Overview and Strategies

Marketing Glossary

What Is Customer Acquisition Cost? How to Calculate and Use CAC

Business tips

How to Convert Website Visitors into Customers

Business tips

How To Create Campaigns that Resonate

Business Tips

How to Improve Client Retention

Business Tips

Define Your Customer Journey for Better Email Marketing

Product Advice

Valentines Day Marketing: How to Connect with Your Customers

Business Tips

4 Ways to Say Thanks to Your Customers

Marketing Glossary

What Is Behavioral Targeting?

Business Tips

How to Carry Holiday Momentum into the New Year

Business Tips

Customer Lifetime Value and Why it Matters

Customer Spotlight

How to Ease Agency Growing Pains

Business Tips

How to Create a Customer Centric Business Strategy

Announcements

Introducing Your New Audience Dashboard

Case Study

How Neuralab Used Automations to Define a New Brand

Customer Spotlight

How to Help Clients Focus on Their Best Customers

Marketing CRM

Marketing Automation

Email Marketing

Personalization

Customer Service

Podcasts

ORIGINAL SERIES

Films

Workshop

BRIEFINGS

LIFE