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Leverage Canned Responses to Enhance Business Productivity

Canned responses allow you to leverage automation to improve the customer experience. Learn how to expertly use canned responses with this Mailchimp guide.

Business Plan Examples to Help You Write Yours

A business plan is crucial if you’re going to launch a business. Learn how to write a business plan and read a few examples for inspiration.

12 Tips to Build a Social Media Following That’s More Than Just Numbers

Grow your social media following with these 12 tips focused on engagement, consistency, and authentic brand connection.

Breadcrumb Navigation: How to Use it to Make Your Site Easy to Find and Navigate

Learn about breadcrumb navigation, how you can use it to make your site easy for search engines to find and for users to navigate.

Blue Ocean Strategy: Creating Uncontested Market Space

Unlock the full potential of your business and ensure success with a blue ocean strategy. Read on to learn how to use this marketing tactic.

Artist Websites: How to Stay Authentic to Your Art Online

Expand your reach and create a beautiful artist website to showcase your work. Here’s everything you should include in an online art portfolio.

How To Get More Brand Traffic on Your Website

Search, social, email, and more ideas for driving visitors to your website.

How Kaylin + Kaylin Pickles Increased Engagement by Switching to Mailchimp

The specialty pickle company wasn’t getting what they needed from Klaviyo, and with the help of Mailchimp strategic support, they achieved audience growth and higher engagement.

Trial and Error: A Copywriter’s Journey

Julia McCoy, founder and CEO of Express Writers, shares her story and provides tips for writing effective, informative emails.

Marketing Shelfie—Partner edition

For this special edition shelfie, we asked our partners to share their favorite marketing reads, full of industry tips and advice, to help you prep for another amazing year.

Marketing Shelfie—Matchmaking Edition

Learn about communication, influence, and why we should ask “why?” more with our curated list of must-read books on marketing, business, and creativity.

How Digital Impulse Maximizes Automation

Digital Impulse shares insights on how creative email automation solutions have helped their clients meet their goal to convert more.