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Tips for Sending Emails

Don't know when you're ready to send your email or what to do afterward? Learn some things to watch that can help your email performance.

Add an Unsubscribe Link

Spam laws require a unsubscribe link in every Mailchimp campaign. Learn about the merge tag used to create this link and how to insert it in your emails.

Test with Inbox Preview

Use Inbox Preview to see what your campaign will look like in different email clients and mobile devices, without ever leaving the Campaign Builder.

Templates vs. Campaigns

It's important to understand the difference between Mailchimp's email templates and email campaigns. Learn more about when to use each.

About Tab-Delimited File Tips

A tab-delimited file is a text file that's set up with a tab separating each column of text. Learn tips on how to set up this type of file.

Switch Email Templates

When you're designing an email, you can switch your template at any time to quickly change the look of your campaign.


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