Intent-Based Marketing: The Future of Customer Acquisition
Intent-based marketing is a vital sales and marketing tactic for businesses of all sizes. Learn more about this type of marketing and its benefits.
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Start a Business with Mailchimp: Launch your Business Online with an All-In-One Marketing Platform
Mailchimp empowers you with marketing tools to start and launch a business online. Start with a free domain name and watch your business grow!
4 Marketing Segmentation Variables & How They Work
Marketing segmentation variables can help you target an ideal audience for your goods or services. Learn more about these variables and how to use them.
Transactional Marketing: The Key to Immediate Sales Growth
Are you looking for a sales strategy that delivers immediate results? Discover how transactional marketing can boost your one-time sales transactions.
Traditional Marketing – Is It Worth Your Budget?
Is there still a use for traditional marketing in today’s world? If you need help choosing the best marketing strategy for your business, here’s what you need to know about digital and traditional marketing.
Boost Your Conversions with Targeted Email Marketing
Discover the benefits of targeted email marketing and how it can boost your conversion rates.
SMS vs. Email Marketing: Which Is Right for Your Campaign?
SMS and email marketing each have distinct advantages and drawbacks. Learn the best use cases for each channel.
Persuasive Advertising Techniques and Examples
Explore powerful persuasive advertising techniques with real-world examples to boost engagement, inspire action, and drive conversions.
What is Native Advertising? Examples and Strategies
Discover how brands are successfully integrating native ads into editorial content and engaging in a more organic way.
What Is Inbound Marketing?
Inbound marketing is a great way to draw customers to your business. Learn the inbound marketing definition and how to get started with this guide.
Text-to-Win Sweepstakes: Get More Opt-Ins and Loyal Fans
Ready to see your SMS list grow? Text-to-win sweepstakes encourage people to opt in and stay engaged.
What Is SMS Geofencing and How It Works
Learn what SMS geofencing is, how it works, and how businesses use location‑based texts to drive real‑time engagement and sales.