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Click Rate vs. Click‑Through Rate vs. Clicks per Unique Opens: Why All Are Important

Is your digital marketing campaign drawing interest and engaging your audience? Learn the differences between click rate clicks per unique opens.

Address Change Fatigue to Break the Burnout Cycle

Are organizational changes affecting your employees’ ability to stay productive? Learn how to recognize change fatigue and implement effective solutions.

12 Tips to Build a Social Media Following That’s More Than Just Numbers

Grow your social media following with these 12 tips focused on engagement, consistency, and authentic brand connection.

How to Boost Employee Morale: Tips for Managers

Discover practical tips for managers to boost employee morale, improve team motivation, and create a positive workplace culture.

75 Blog Ideas to Engage Your Audience

Dealing with writer’s block? We’re here to help. Check out these 75 blog ideas to inspire you to write your next blog post.

7 Benefits of Using CRM Software

Learn how customer relationship management tools can help you grow your business.

3 Top Tips for Email Content and Design

Learn how to convey your message and get clicks.

Mailchimp Transactional API

Send personalized, event-driven messages at scale with the speed and reliability of Mailchimp.

The True Crime Network’s Email Campaigns Increase Engagement

Discover how the True Crime Network used Mailchimp email campaigns to increase survey completion by more than 90% and to gain valuable audience insights.

How Kaylin + Kaylin Pickles Increased Engagement by Switching to Mailchimp

The specialty pickle company wasn’t getting what they needed from Klaviyo, and with the help of Mailchimp strategic support, they achieved audience growth and higher engagement.

Mailchimp & Co: Year in Review

Mailchimp & Co is celebrating its second year by reflecting on all the success achieved by our incredible community of freelancers and agencies.

Marketing Shelfie—Billing Edition

Embrace your inner bookworm with our curated list of must-reads that will help grow your business and your bottom line.