What We Learned from the Recent Mandrill Outage
Following a recent outage, we committed to sharing what we learned with our customers.
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Supervised Machine Learning: A Vital Tool for Modern Business Leaders
Supervised machine learning algorithms have many business use cases. Learn what supervised machine learning is, and how to use it to improve your business.
Marketing Psychology: Learn the Principles of Psychology in Marketing
Understanding marketing psychology can help you optimize campaigns. Read this to learn about marketing psychology tactics and how to apply them.
Understanding Machine Learning Regression: A Comprehensive Guide
Learn how machine learning regression can be used to make business decisions. Find out the different regression types and when to use them.
Transactional Emails: Learn When and How to Use Them
Discover ways to make the most of one-to-one emails like password reminders or order confirmations.
Using Google Search Console to Improve Your Marketing
Google Search Console is one of the most powerful tools for digital marketers. Learn about the insights it can provide you and how you can get started on it.
What are Local Search Citations?
Citations are a key foundational factor for local SEO. Here’s how they work and why they’re beneficial for your business.
Pinship's Product Retargeting Learnings
How Pinship boosts conversions with product retargeting.
A Guide to Reinforcement Learning for Business Leaders
An overview of reinforcement learning, a machine learning technique that can help optimize decision-making and improve business outcomes.
Marketing Ecosystem: What on Earth Is It?
What marketers mean by a marketing ecosystem, why it’s such a big deal and what you may want to do about it.
How to Optimize Website For Search Engines
How to improve your website’s SEO, boost your search ranking, and increase audience engagement.
Using Personalized Product Recommendations to Earn More Revenue
Do campaigns with personalized product recommendations actually perform better than those without? Let’s take a look.