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Subscribe and unsubscribe notifications tell you when someone opts in or out of your email marketing. Learn how to disable or enable notifications.
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About Subscriber Engagement
Subscriber engagement is a key part of email marketing. Learn how to increase positive engagement and decrease negative engagement.
Include a Signup Form Link in an Email Campaign
Learn how to add a signup form link to your email campaign. This link lets people sign up from your campaign archive or forwarded emails.
Determine Webpage Signup Location
Set up your Mailchimp form to track the web page on which subscribers sign up. Learn about the HTML code and other steps needed to get started.
About Unsubscribe Warnings
Learn what an unsubscribe warning means, and what to do about it.
About Bounce Warnings
Learn what a bounce warning means in Mailchimp, and what to do about it.
How Trust Signals Boost Conversions and Build Customer Loyalty
Customers buy from brands they trust. Learn how trust signals—from reviews to security seals—enhance credibility and drive more conversions.
Understanding Social Signals in Marketing
Increase brand visibility with social signals. Learn how to enhance engagement, increase traffic, and improve search rankings.
Add a Signup Form in WordPress
There are several ways to add a Mailchimp signup form to your WordPress site. Learn which signup form works best with your site.
Share Your Signup Form
Mailchimp makes it easy to share your signup form with fans and friends. Learn how to share signup forms on using URLs, Facebook, X (formerly Twitter), and more.
Troubleshoot the Signup Activation Email
Troubleshoot common reasons why you haven't received the account activation email.
About Fake Signups
Mailchimp uses tools, like reCAPTCHA, to help keep spambots out of your audience. Learn how to spot fake email addresses, and how to remove them.