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The Art of Effective Onboarding Emails

Onboarding emails can benefit your sales and marketing strategy. Learn how to effectively create and use customer onboarding emails here.

6 New Social Media Apps You Should Know About

With all the social media platforms, it can be hard to know which ones are worth your time to connect to your audience. Stay on top of the new or trending social media apps and learn how to incorporate them into your marketing strategy.

Engage Customers with 'New Arrivals' Emails

Stay ahead in the market with irresistible 'New Arrivals' emails. Discover how to engage customers and drive traffic.

What is Neuromarketing?

Neuromarketing is when neuroscience is applied to marketing to understand consumer behavior. Learn how to incorporate neuromarketing techniques to improve your traditional marketing methods.

What is Media Mix Modeling and How to Use It Effectively

Want better marketing results? Learn how media mix modeling analyzes performance and improves ad spend efficiency.

Integrate QuickBooks with Mailchimp to Maximize Sales Potential

5 ways customer insights, segmentation, and automation help you power your marketing and grow your business.

How to Integrate Mailchimp with Your WordPress Site Seamlessly

Effortlessly integrate Mailchimp with your WordPress site to enhance your email marketing strategy and grow your business. Learn how to get started.

The Long and the Short of Email and SMS

Learn why brand and performance marketing are equally critical to your strategy in 2025 – and how to achieve the perfect balance with email and SMS.

How to Generate Leads on LinkedIn

Marketers often overlook LinkedIn, but the thriving social network is an excellent marketing channel. Learn how you can use LinkedIn to generate leads.

Tracking Your Lead Source: Why It Matters and How to Do It Effectively

Do you know which marketing channels lead potential customers to your brand? Get the inside scoop by learning how to track lead sources.

Key Opinion Leaders (KOLs): How to Leverage Experts

Key opinion leaders can improve your marketing results by boosting credibility, reach, and engagement. Here’s how to jump-start your KOL marketing program.

How Jopwell Tripled Their Email Volume and Maintained an Open Rate of 30%

The diversity hiring service uses Mailchimp’s Marketing CRM and data insights to get a holistic view of their candidates and clients.