What is Neuromarketing?
Neuromarketing is when neuroscience is applied to marketing to understand consumer behavior. Learn how to incorporate neuromarketing techniques to improve your traditional marketing methods.
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Common Mistakes in Multi-Channel Automation
Avoid common mistakes in multi-channel marketing automation and learn how to improve customer engagement across email, SMS, social, and more.
What is Media Mix Modeling and How to Use It Effectively
Want better marketing results? Learn how media mix modeling analyzes performance and improves ad spend efficiency.
How to Integrate Mailchimp with Your WordPress Site Seamlessly
Effortlessly integrate Mailchimp with your WordPress site to enhance your email marketing strategy and grow your business. Learn how to get started.
Why switch from Klaviyo to Mailchimp?
To drive revenue, not just costs. Discover how the new, more powerful Mailchimp compares to Klaviyo—and what makes it the #1 email marketing and automation platform.*
How to Generate Leads on LinkedIn
Marketers often overlook LinkedIn, but the thriving social network is an excellent marketing channel. Learn how you can use LinkedIn to generate leads.
Key Opinion Leaders (KOLs): How to Leverage Experts
Key opinion leaders can improve your marketing results by boosting credibility, reach, and engagement. Here’s how to jump-start your KOL marketing program.
How Jopwell Tripled Their Email Volume and Maintained an Open Rate of 30%
The diversity hiring service uses Mailchimp’s Marketing CRM and data insights to get a holistic view of their candidates and clients.
How To Use Instagram Stories for Your Company
Posting Instagram stories can improve your social media marketing and grow your brand awareness. Learn how to post an IG story for your business.
How Ideation Strategies Empower Businesses
Empower your business with game-changing ideation strategies. Learn how to fuel creativity and drive success in today's competitive market.
A Quick Guide to Creating HTML Emails
HTML may seem like an intimidating aspect of email marketing, but it doesn’t have to be. Learn how to hone your HTML skills to improve your marketing emails.
How to See X (Formerly Twitter) Analytics
X (formerly Twitter) Analytics is a powerful tool for businesses and online marketers. Learn how to effectively use it.