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About Signup Form Options

Different signup forms can help you win subscribers from different places. Learn about Mailchimp's signup form options and choose the best type for you.

About Prohibited Content

Mailchimp's content policies help us maintain a reliable service. Learn what content is okay and how to stay compliant.

About Preview Text

Preview text is the part of your email that appears next to the subject line in recipients’ inboxes. Learn how to add or generate preview text in Mailchimp.

About Predicted Demographics

Get gender and age ranges for your subscribers with Mailchimp's predicted demographics. Learn how this data can make your marketing more effective.

About Pre-Built Segments

Mailchimp's pre-built segments let you send emails or ads based on subscriber data. Select segments based on email interaction, purchase history, and more.

Use Open Tracking in Emails

Open tracking lets you see if your contacts have opened your sent email campaigns. Learn how we track opens and how to view open results.

About Open and Click Rates

Mailchimp's reports include open and click rates. These rates help you track audience engagement. Use them to learn what subject lines and content perform well.


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