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Track with Mailchimp on Landing Pages and Websites

Learn how to use Track with Mailchimp to gather data about visits and signups on your landing pages and website.

Use the Content Studio

Use Mailchimp's content studio to store images, documents, and other files. Include or link to files in your campaigns, templates, or signup forms.

Use Merge Tags to Send Personalized Files

Use Mailchimp's custom merge tags to send a personalized file to each subscriber via email. Learn how to set up custom merge tags, update files, and more.

Choose Opt-in Settings

Your Mailchimp audiences can be set to either single opt-in or double opt-in signup. Learn how to set your opt-in preferences.

Add a Simple Poll or Survey to Your Email

Polls and surveys are great ways to gauge subscriber opinion. Learn how to add surveys to your email, and track the results.

Manage International Subscribers in Mailchimp

Customize your Mailchimp content for international subscribers. Translate signup forms and campaigns, target subscribers, and send to different time zones.

Identify Inactive Subscribers

Removing inactive subscribers can lower your subscriber count and costs. Learn how to segment inactive subscribers so you can re-engage or remove them.

Find the Unsubscribe Link for Your Audience

Spam laws require that you include an unsubscribe link in your email campaigns. Learn how to find URL for this link in your signup forms.

Turn the Final Welcome Email On or Off

With Mailchimp, you can choose to send a final welcome email for confirmed signups. Learn how to turn it on or off.

CSS Hooks for Customizing Forms

You can add up to 30 custom fields to your Mailchimp signup form. Learn how to change the look and feel of these fields with CSS.

Create Unique URLs for Subscribers

In Mailchimp, you can create unique campaign URLs for subscribers so each subscriber gets different links.

Create a Classic Automation

Use automations to create a targeted series of emails that send when triggered by a specific date, event, or subscriber's activity.