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3 Tips for Optimizing Email Content in Real Time

Learn these must-know tactics to successfully prepare for Black Friday and Cyber Monday.

A Power Words List to Help You Boost Conversions

Whether you’re writing an ad, web copy, or call to action, make sure you’re using words that evoke strong emotions in the customer. Use this power words list.

Craft Winning Positioning Statements: Examples & Tips

Learn the key components to writing a brand positioning statement. Follow these tips and examples when you go to write your own.

Introduction Email Strategy: Connect With Busy Decision-Makers

Your complete guide to writing an introduction email that converts. Learn smart strategies to connect with busy executives and other key decision-makers.

How to Write a Sales Email That Actually Converts

Writing persuasive sales emails can drastically improve email campaign performance. Learn how you can write the best sales emails that actually convert.

How to Write a Great Welcome Email for Your New Customers

Writing an engaging welcome email can help you engage with new customers. Learn more about how to write the best welcome email for your brand.

How to Start An Online Store Without Inventory

You don’t always need to have products on-hand to start a business. Learn how to start an online store without inventory in this guide.

How to Self-Publish a Book

Self-publishing a book has made it so that almost anyone can publish their writing. Read this to learn how to self-publish in just a few steps.

New Ways to Grow Your Audience With Mailchimp’s Mobile App

Add and manage contacts from the palm of your hand.

Flesch-Kincaid Reading Ease Test: A Simple Tool for Content Clarity

Clear writing gets better results. Find out how the Flesch-Kincaid Reading Ease test helps you connect with readers and deliver impactful marketing messages.

Improve Email Readability and Increase Response Rates

Improve email readability with clear, concise writing that boosts engagement and response rates. Make every word count!

Boost Holiday Sales With Our 5-Point Marketing Checklist

People come ready to buy on Black Friday and Cyber Monday, and they do most of their shopping online. Is your store ready for that kind of traffic?