What You Need to Know about Using a No Reply Email
No-reply emails can negatively impact your business. Read this guide to learn what no-reply emails are, why they’re harmful, and what to use instead.
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What to Expect When You're Expecting to Hire a Mailchimp Partner
Here are the dos and don'ts of preparing to hire a Mailchimp partner for marketing and growing your business
What Sustainability Means for Spark & Bell Founder Emer Gillespie
Emer's holistic approach to handmade, custom lighting means prioritizing what’s best for the environment, her customers, and her community.
What Makes a Good Permission Reminder?
A "permission reminder" is a little blurb in your email marketing campaigns (usually in the footer) that helps your recipients remember how you got their email address.
Preparing for the Future: Understanding Which Jobs AI Might Replace
Read this guide to prepare for the future and learn about how artificial intelligence is changing the job market and how you can adapt to the times.
What Is Workflow Automation? Definition, Examples, and Tools
Workflow automation is a straightforward way to streamline essential processes and minimize delays so things get done faster.
What is White Space in Web Design: Using Negative Space to Create an Effective Website
This guide answers the question, “What is white space,” and shares best practices for strategically using negative space to design more effective websites.
What Is Web Hosting and How to Choose the Right Web Host
For small businesses, finding a good web hosting service is critical. Here’s what you need to know to find the best web hosting provider for you.
Value Stream Mapping: Boost Your Business Efficiency
Improve your business efficiency with value stream mapping. This article explores how to identify and eliminate waste in your workflow, leading to increased productivity and profits.
Usability Testing 101: A Guide for Businesses
What is usability testing? Discover the importance of usability testing and how it improves the user experience of your website.
Understand the Pros and Cons of Transactional Leadership
Learn what transactional leadership is and how to know if it’s the right leadership style for your business.
What Is an SMTP Server?
An SMTP server is dedicated to sending and receiving large quantities of emails. Learn more about SMTP servers and their impact on email marketing here.