How Her Campus Media Increased Subscribers by 72%
Compelling content—and Mailchimp’s Drupal integration—helps the media company stay relevant to their community.
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Essential Digital Marketing Tools for Modern Marketers
Looking for ways to improve your marketing efforts? Discover the best digital marketing tools that streamline workflows, boost productivity, and drive results.
CTOR vs Open Rate: Which Metric is More Important for Email Campaigns?
Discover which email marketing metric is more important for your campaign's success. Learn about CTOR and open rates and how to optimize them for better results.
Blogging for Local Search Results
Your blog is one of the key elements of your local search strategy. Here’s how to create and optimize blog posts to stand out to stand out in search results.
How to Write an Effective Winback Email
Want to prevent your loyal customers from leaving? A winback email may convince them to stay. Learn how to write an effective winback email here.
WhatsApp Marketing: Send Marketing Messages With WhatsApp
Looking to create a WhatsApp marketing strategy? This guide breaks down how to reach existing and potential customers with WhatsApp messages.
What is Performance Marketing? A Complete Guide
Find out what is performance marketing, from its basics to the KPIs you should be tracking in this performance marketing guide.
What Is a Heat Map In Business?
A heat map is a data visualization tool that shows how customers are interacting with content. Learn more about heat maps and how they work.
Vanity URL: Your Key to Branding and User Engagement
Elevate your digital marketing success by creating a vanity URL. This can make your brand more visible online and drive audience engagement.
Boost Email Open Rates with Subject Line Testing
Discover the secrets to higher email open rates through subject line testing. Elevate your email marketing game and engage your audience effectively.
SMS Welcome Message Examples for a Great First Impression
Discover effective SMS welcome message examples and learn how to craft short, engaging texts that build trust and encourage quick action.
Real Talk: Effective SMS Customer Engagement Strategies
Do you feel like your marketing messages are getting lost in the noise? Discover SMS customer engagement strategies that turn a simple text into a conversation.