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15 of the Best Web Analytics Tools

Compare 15 web analytics tools to find the best one for you and learn why you need to invest in marketing analytics.

Use Automated Email Follow-Ups to Stay Engaged and Drive Action

Automated email follow-ups boost engagement, save time, and build smarter campaigns that drive customer action.

Understanding Your Company's Attrition Rate: The Cost of Employee Turnover

Learn about employee attrition rate, how to calculate it, and steps you can take to decrease turnover and boost your organization's efficiency.

AI Chatbots: Smarter Conversations, Better Customer Experience

Discover how AI chatbots improve customer experience, reduce costs, and boost efficiency. Learn how they work and how to build one in 8 simple steps.

6 Ways to Add Testimonials to Your Website—And Why You Need Them

Customers trust the opinions of others, that’s what you need testimonials to add to your website. Learn the ins and outs of displaying customer reviews.

5 Key Dates for Your Holiday Marketing Plan

Boost your sales with this handy calendar and our holiday marketing tips.

4 apps to improve your customer experience

Foster long-term relationships with cutting-edge customer service implementations

11 Business Ideas to Inspire You in 2022

Check out these top business ideas in 2022 and get inspired to start your own business with this step-by-step guide

How Marketing Agencies in Mailchimp & Co Uncork Bottlenecks

Four Mailchimp partners share how they've adapted their marketing strategy to maximize productivity and growth.

Exceptionally Certified

Professional certifications boost your brand and bottom line, but some certifications are a cut above the rest

A Bigger Platform for Small Businesses: Introducing Facebook Ad Campaigns

Sean Cook, Mailchimp's VP of Marketing, explains why Facebook Ad Campaigns can be a game changer for small businesses.

What Is Web Hosting and How to Choose the Right Web Host

For small businesses, finding a good web hosting service is critical. Here’s what you need to know to find the best web hosting provider for you.