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Why Multichannel Campaigns Matter

Reach your people where they are, keep all your marketing in one place, and increase your ROI.

WhatsApp Marketing: Send Marketing Messages With WhatsApp

Looking to create a WhatsApp marketing strategy? This guide breaks down how to reach existing and potential customers with WhatsApp messages.

What Makes a Good Permission Reminder?

A "permission reminder" is a little blurb in your email marketing campaigns (usually in the footer) that helps your recipients remember how you got their email address.

Pipeline Management: What It Means in Different Industries

What does it mean to have effective pipeline management across multiple industries, and how does it relate to your sales team? Learn that and more to effectively manage your sales pipeline.

Affiliate Marketing for E-commerce Businesses

Learn what affiliate marketing is, how it works, and if it's right for you.

4 Marketing Segmentation Variables & How They Work

Marketing segmentation variables can help you target an ideal audience for your goods or services. Learn more about these variables and how to use them.

Website Migration 101: What Website Owner’s Should Know

Website migrations can sound like a vague, confusing task—but it doesn’t have to be! No business remains static, so website migrations are always a good idea for your brand.

Web Design 101: A Guide to Website Footers

Website footers serve many purposes and benefits for business, no matter the size of their audience. Here’s everything you need to know about this underutilized feature.

Website Design Inspiration Plus Examples

Need website design inspo? Check out the best resources for design inspiration here.

Webinar Marketing Strategies to Boost Visibility

Stay ahead in the competitive landscape with impactful webinar marketing. Explore proven strategies to enhance brand visibility.

Web Design 101: Everything You Need to Know

Learn the ins and outs of web design with the help of this guide before getting started with Mailchimp’s website builder.

Web Design and Development: What’s the Difference?

Learn what web design and development are, by diving into their different elements and how they work together to create a cohesive website.