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How to Launch a Website

Use this 10-step checklist to create a website that expresses who you are and supports your business success.

Unique Value Proposition Examples

Discover how top brands like Amazon, Zappos, and Google have successfully differentiated themselves by crafting Unique Value Propositions (UVPs).

The Final Black Friday E-commerce Checklist

Make the most of the peak sales season with these 10 tips

What Makes a Great Sales Dashboard?

Discover top sales dashboard examples that showcase key metrics, boost performance, and streamline decision-making.

How to Implement a Rolling Budget in Your Business

Learn how to implement a rolling budget for your business and stay on top of your finances.

What Is RFM?

Learn how to use the RFM model to identify top customers and build effective, targeted campaigns.

How and Why Entrepreneurs Should Research Market Demand

Market Demand Curve: What Is It and How Does It Help Demand Forecasting?https://mailchimp.com/resources/research-market-demand/

Leverage OTT Advertising for Business Visibility

Boost your business visibility with OTT advertising. Unlock the power of Over-The-Top marketing for brand recognition and growth.

Organic Lead Generation: A Beginner's Guide for Marketers

Browse our list of the top organic lead generation strategies to build your brand.

How One Small Business Made Retargeting Ads that Earned a 3,879 Percent ROI

1250ships.com uses Google remarketing ads to build their brand's reputation on a limited budget.

Epic Ideas for Your New Year’s Marketing Campaigns

The post-holiday sales slump stops here. Explore top-notch New Year’s marketing campaigns that keep your brand thriving through the January slowdown and beyond.

6 New Social Media Apps You Should Know About

With all the social media platforms, it can be hard to know which ones are worth your time to connect to your audience. Stay on top of the new or trending social media apps and learn how to incorporate them into your marketing strategy.