Connect or Disconnect Judge.me Reviews to Mailchimp

The Judge.me product reviews integration for Mailchimp syncs customer review data and reviewer details to your audience so you can trigger post-review marketing flows and showcase social proof in your email campaigns. By connecting these platforms, you can use specific review scores and product feedback to power smarter segments and automated review request triggers.

Before you start

Here are some things to know before you begin this process.

• This integration requires a connected Shopify store. Install Judge.me in your Shopify store before you connect Judge.me to Mailchimp.
• To make changes to the Judge.me integration, you’ll need a Mailchimp account with Manager level access or higher. To learn more about Mailchimp’s user roles, read Managing User Levels in Your Account.
• Mailchimp needs permission from Judge.me to add review requests to an automation. To do this, open Mailchimp in the Judge.me app and enable review requests.

Connect the Judge.me integration

To connect the Judge.me integration to Mailchimp, follow these steps.

1. Click Integrations.
2. Type Judge.me in the search field.
3. Click the Judge.me tile.
4. Click Connect.
5. Review your settings and click Continue.
6. Type the shop domain name for the store you want to use and click Sign In. You may need to enter your Shopify store credentials.
7. Review the access permissions you’ll be granting to the integration and click Connect. You’ll see a message that confirms that your sync is in progress.

Nice work. We’ll begin syncing your Judge.me reviews to your Mailchimp audience. Most syncs take a few minutes, but it may take longer based on the number of reviews.

Use Judge.me data in Mailchimp

Once connected, your review data is available across various Mailchimp tools to enhance your marketing strategy.

Manage your Judge.Me account in Mailchimp

To manage your Judge.me integration from your Mailchimp account, follow these steps.

1. Click Integrations, and then choose Manage.
2. Click the Judge.me tile to open the integration settings.
3. On the Judge.me page, you'll find your integration stats, such as the number of reviews and reviewers for your store.
4. View recommended next actions and click to learn more about what you can do with Mailchimp. Options include setting up automations to send requests to contacts that are eligible to review a product and to send follow-up emails after a contact leaves a review.
5. Click Go to Judge.me to manage settings in your Judge.me account.

Automation triggers

You can use Judge.me signals to start automation flows. When a customer is due for a review, Judge.me sends a trigger to Mailchimp to initiate your designated review request flow.

Segmentation criteria

Target contacts based on their specific review activity using the segment builder. Filter your audience using the Review submitted criteria, which includes:

• Timeframe When the review was submitted.
• Review type The category of the review.
• Store Which store the review originated from.
• Review score The star rating (e.g., 5-star review).
• Product The specific item reviewed.

Email content blocks

Add social proof directly to your campaigns using specialized content blocks.

• Request a review Encourage customers to provide feedback on recent purchases.
• Feature a review Display specific customer testimonials into your email layout to build trust.

Contact activity

View individual customer engagement in the contact profile page, which displays review events, including the star rating and the specific product reviewed.

Disconnect Judge.me integration in Mailchimp

To disconnect Judge.me from your Mailchimp account, follow these steps in your Mailchimp account.

1. Click Integrations, and then choose Manage.
2. Click the drop-down arrow for Judge.me, then choose Disconnect.
3. To confirm, click Disconnect.
4. A message will appear that will confirm that you’ve disconnected Judge.me from your Mailchimp account. Click Continue.

That’s it — you’ve disconnected Judge.me from Mailchimp.