Connect or Disconnect Mailchimp for Big Cartel

The Mailchimp for Big Cartel integration syncs your Big Cartel customers and their order information to your Mailchimp audience. Use purchase data to create targeted e-commerce automations, generate personalized product recommendations, and more.

In this article, you'll learn how to connect or disconnect Mailchimp for Big Cartel.

Before you start

Here are some things to know before you begin this process.

• Mailchimp for Big Cartel allows you to connect a single Big Cartel store to your Mailchimp account.
• If you use the free Big Cartel Gold plan, available Mailchimp features will be limited.
• To view the e-commerce features supported by this integration, visit the Big Cartel listing in your account.
• This integration is compatible with our Marketing API version 3.0.

Connect Mailchimp for Big Cartel

To fully install Mailchimp for Big Cartel, you'll need to connect your store to Mailchimp, select the audience you want to sync with Big Cartel, and choose your sync settings. If you have a paid Big Cartel account, you can also install a script to access some additional Mailchimp e-commerce tools.

Connect to Mailchimp

To connect your store to Mailchimp, follow these steps.

1. Navigate to the Big Cartel Integration page and click Get started.
2. Click Get Started. If necessary, log in to your Big Cartel account.
3. Click Allow.
4. Click Connect.
5. Input your Mailchimp login credentials, and click Log In.

Great job! Now that you’ve connected your Big Cartel account to Mailchimp, the installation module will ask you to choose a audience to sync.

Choose an audience

To choose an audience to sync, follow these steps.

1. In the same module, click the List dropdown menu, and choose which audience in Mailchimp to sync customers to.
   
2. Click Next.

After you connect your audience, you’ll be prompted to map your Big Cartel data to your Mailchimp merge tags. This makes sure your information is synced correctly.

Choose sync settings

To choose your sync settings, follow these steps.

1. Use the dropdown menus to map your Big Cartel data fields to your Mailchimp merge tags.
   
   The left column shows the Mailchimp merge tags associated with the audience you selected earlier.
2. Click Sync Now.

All set! Mailchimp for Big Cartel is now functional, and will sync your data according to the fields you mapped.

If you have a paid Big Cartel account, read on to learn how to install an additional script that gives you access to more Mailchimp e-commerce features, like custom pop-up forms, and product retargeting emails.

Install scripts

After your data is synced, customers with paid Big Cartel accounts will be prompted to add a script to their store. This script unlocks additional Mailchimp e-commerce features. Follow the instructions to add the script to the Body section.

Here’s a breakdown of all of the e-commerce features that paid and free Big Cartel users have access to.

Feature	Free plan	Paid Plan
Purchase activity segmentation
E-commerce tracking and reports
Product content blocks
Product Recommendation product blocks
Order Notifications
Promo Code content blocks
Product retargeting email
Pop-up signup form
Google remarketing ads

Next steps

After you connect your Mailchimp and Big Cartel accounts, you can keep tabs on your connection status and available tools on the Manage Integrations page in your Mailchimp account.

To learn more about what you can do with Mailchimp, check out the following guides and tutorials.

• Sell More Stuff With Mailchimp
• Getting Started with Segments
• Getting Started with Tags
• Create a Marketing Automation Flow

Disconnect Mailchimp for Big Cartel

To disconnect Mailchimp for Big Cartel, follow these steps.

1. Log into your Big Cartel account.
2. Click Account in the navigation bar.
3. Scroll to the Apps section.
4. Next to Mailchimp, click the X icon.
   
5. In the pop-up modal, click Revoke.