Combine Audiences to a Primary Audience Using Tags
Learn how to combine your audiences while incorporating tags into your field data.
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As a best practice, we recommend that you maintain only 1 primary audience in Mailchimp, and use tags and segments to organize and target your contacts. If you have multiple audiences, use our combine audiences tool to merge them together.
In this article, you'll learn how to use our combine audiences tool.
Here are some things to know before you begin this process.
After you've backed up your audiences and exported data you want to keep, you're ready to merge your audiences.
To combine your audiences, follow these steps.
Click the Manage audience drop-down next to the audience you want to combine with your primary audience, and choose Combine audiences.
For example, if you have an audience called "New Customers," and you want to combine it with a primary audience called "Storefront Customers," you'll click the drop-down next to your "New Customers" audience.
In the Combine audiences pop-up modal, click the drop-down and choose your primary audience.
Repeat this process for each of the audiences you want to combine.
When you've finished backing up and combining your audiences, you can delete your old audiences.
Be sure to update any signup forms to match your new primary audience.
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Learn how to combine your audiences while incorporating tags into your field data.
Create your Mailchimp audience so you can import and collect new contacts for your emails.
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