Use the Signup Form content block to add a simple signup form to your landing page or website. This content block is included in certain templates but can be added to any layout.
In this article, you’ll learn how to use the Signup Form content block.
Before you start
Here are some things to know before you begin this process.
Signup Form blocks are only available for landing pages and websites, and you can only use one Signup Form block per layout.
A Signup Form block pulls its reCAPTCHA settings, opt-in method, and field labels from the audience associated with the landing page or website. You can manage the available form fields in your audience settings.
If you've enabled GDPR-friendly fields on your signup form, those fields will also appear in the Signup Form block. To learn more about how to set up GDPR fields, take a look at our article about how to collect consent with GDPR forms.
A Signup Form block works a little differently than other signup forms in Mailchimp. A person can sign up multiple times through the Signup Form block, and it will not alter the signup source in their profile or create a duplicate profile.
Insert the Signup Form block
In this example, we'll show you how to add a signup form to your landing page.
To insert the Signup Form block into a landing page, follow these steps.
Click the Create icon.
Click Landing Page.
Enter a landing page name and choose an audience.
On the Template step, choose the landing page template you want to work with. Lead Generation, Lead Capture, and Grow Your List templates already include a Signup Form block.
On the Design step, click and drag the Signup Form block into your landing page layout.
Make changes on the Content, Style, and Settings tabs, or click Save & Close.
All set! Read on to learn more about the content, style, and settings options available for the Signup Form block.
Edit the Signup Form block
The Signup Form block can be used as-is, or you can customize it to fit your brand.
To customize the form fields, button text, block styles, and confirmation message follow these steps.
In your layout, click the Signup Form block.
On the Content tab, check the box next to fields you want to add to your form.
If you've enabled GDPR-friendly fields on your signup form, you can choose to toggle the Require at least one option slider.
If you want to add a new group field, click Add Interest Group.
This option is available for landing pages only. Any newly created groups will also appear on the hosted signup form associated with your audience. To learn more about groups, check out Getting Started with Groups.
To rearrange the fields, click and drag the three vertical dots.
Input the text for your form’s submit button. This is the button your contacts will click to sign up for your audience.
Click the Send to drop-down to choose where you want to send visitors when they click the button. You can choose to show visitors a confirmation message, send them to another landing page, or send them to a web address.
Click the Preview confirmation message link to preview what your message will look like live on your page. If you have double opt-in enabled, the confirmation message can’t be customized, and new contacts have to check their email to confirm their subscription. You can change your opt-in method in your audience settings.
On the Style tab, choose the font and text color for your form labels. Here, you can also set the background color, hover color, border, and text styles for your button.
On the Settings tab, choose the alignment and width of the button.
Click Save & Close.
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