About Customer Journey Reports
Customer journey reports display data from all journey points in a selected time frame
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Use the Mailchimp mobile app to view and track your customer journeys. Customer journey reports display data from the beginning of each journey to the present day. Collect and analyze journey data on clicks, opens, audience management activity, purchases, and more to help identify patterns in contact engagement.
In this article, you’ll learn how customer journey reports work on mobile and what information is included.
Here are some things you should know about customer journey reports.
To view the analytics for a customer journey, follow these steps.
Here are some customer journey tasks you can perform:
You’ll see summary report data and an overview of campaign statistics in the Performance section of the Analytics page.
To customize the Performance section, tap Customize, then select the metrics you want displayed.
You can choose any of these metrics:
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Customer journey reports display data from all journey points in a selected time frame
Use Customer Journeys to automatically send targeted emails, tag contacts, and accomplish other important tasks.
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