Business Tips
A little knowledge can go a long way. Use these smart, simple ways to reach your goals, no matter how big or small.
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What is the SMTP Server? A Guide for Email Marketers
An SMTP server is dedicated to sending and receiving large quantities of emails. Learn more about SMTP servers and their impact on email marketing here.
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Text Message Marketing [Definition, Tips, & More]
Text message marketing is a simple, cost-effective way to boost your customer engagement and drive sales. Learn how to get started here.
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SMS vs MMS: All the Differences You Need to Know | Mailchimp
When it comes to SMS vs MMS messaging, there are a few crucial differences you need to know. Find out what they mean and when you should use each type.
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Company Values: How to Define Them for Your Startup
Strong company values can help guide your organization. Learn how to define core values for your company here.
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Colors for Marketing: What’s the Right Color for Your Brand?
Every color evokes a different kind of emotion. Learn how to use color in your marketing strategy to influence customers and strengthen your brand.
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The Brand Persona: How To Make Your Business Click with Customers
A brand persona can help you differentiate your company from your competitors and build stronger connections with your customers. Learn how to build one.
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Best and Worst Times to Post on Instagram: A Brief Guide
What are the worst times of day to post on Instagram? If you’re running an account for your business or personal brand, steer clear of these days and times.
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How To Choose the Best Font for Email: Things To Consider
Want to improve the quality of your professional or marketing emails? Make sure you’re using an email-friendly font. Learn more about the best fonts for email.
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Creating a Facebook Marketing Strategy: 10 Tips for Success
Facebook can be a helpful marketing tool if you know how to leverage it. Learn a few different ways you can make your Facebook marketing strategy a success.
