Business Tips
A little knowledge can go a long way. Use these smart, simple ways to reach your goals, no matter how big or small.
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What is a Net Promoter Score and How Does it Work?
Net Promoter Score evaluates how loyal customers are to your brand. Learn how to get your NPS score so you can make your CRM more effective.
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Craft Winning Positioning Statements: Examples & Tips
Learn the key components to writing a brand positioning statement. Follow these tips and examples when you go to write your own.
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Native Advertising for Better ROI: Proven Strategies and Examples
Discover how brands are successfully integrating native ads into editorial content and engaging in a more organic way.
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Five ways to cut through the noise this summer
This summer, cut through the noise with strategic, data-driven marketing. Here are five ways to do it.
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Behavioral Segmentation Made Simple
Want to improve your marketing return on investment? Use behavioral segmentation to target the right people based on what they do, not just who they are.
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Marketing to Gen Z vs. Millennials: Key Differences
Millennials and Gen Z may seem similar, but don't underestimate their difference in your marketing efforts. Learn how to target both generations.
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How premium soda brand Something & Nothing brings the summer vibes to its email audience
The company’s founder explains how they use Mailchimp to engage its audience with cultural content
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Why SMS Quiet Hours Matter
Learn how implementing SMS quiet hours shows respect for your audience and improves campaign performance.
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Seamless End-to-End Customer Journeys
Boost conversions with a seamless customer journey. Reduce friction, build trust, and increase loyalty.
