Hi everyone, Melissa here. In case you didn’t know, it’s National Small Business Week! At Mailchimp, we love our small businesses, and it’s central to our mission to empower them. So for this week’s What’s in Store, we decided to sponsor a local small business called Elk Head. What better way to celebrate NSBW?!
Elk Head is an upscale men’s clothing retailer that designer Garrett Hilgendorf launched just over a year ago. Garrett’s business is growing steadily, but he’s the first to admit that he’s still got a lot of work to do. “We’re still working on driving people to the website,” he says. “We continue to strive to engage customers and have them feel like they’re part of our community, not just a consumer buying things.”