Craft Winning Positioning Statements: Examples & Tips
Learn the key components to writing a brand positioning statement. Follow these tips and examples when you go to write your own.
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The Dynamic Duo: Paid Social and Email Marketing
Paid social media and email marketing can help you maximize brand awareness, customer engagement, and return. Learn how to harness this powerful digital marketing combo.
Mailchimp is on Giphy!
Earlier this year, we made our first official GIF policy for social media: no more third-party GIFs.
How Jenny Gyllander Scaled Her Instagram Into a Business
Passionate for brands and entrepreneurship? Learn how the founder/CEO of Thingtesting grew her social media following into a VC-backed business and much more.
Introduction Email Strategy: Connect With Busy Decision-Makers
Your complete guide to writing an introduction email that converts. Learn smart strategies to connect with busy executives and other key decision-makers.
How To Use Instagram Stories for Your Company
Posting Instagram stories can improve your social media marketing and grow your brand awareness. Learn how to post an IG story for your business.
Increase Your Sales Potential This Holiday Season
Leverage paid social media and Google Ads for higher sales conversions
How to Write a Sales Email That Actually Converts
Writing persuasive sales emails can drastically improve email campaign performance. Learn how you can write the best sales emails that actually convert.
How to Write a Great Welcome Email for Your New Customers
Writing an engaging welcome email can help you engage with new customers. Learn more about how to write the best welcome email for your brand.
How to Start An Online Store Without Inventory
You don’t always need to have products on-hand to start a business. Learn how to start an online store without inventory in this guide.
How to Self-Publish a Book
Self-publishing a book has made it so that almost anyone can publish their writing. Read this to learn how to self-publish in just a few steps.
How to Make the Most of Social Ads During the Holidays
If you’re putting the finishing touches on your holiday marketing plans, focusing some of your efforts on social media ads can help build your brand and sell more stuff.