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Change Subscribe and Unsubscribe Notifications

Subscribe and unsubscribe notifications tell you when someone opts in or out of your email marketing. Learn how to disable or enable notifications.

About Subscriber Engagement

Subscriber engagement is a key part of email marketing. Learn how to increase positive engagement and decrease negative engagement.

About Signup Form Options

Different signup forms can help you win subscribers from different places. Learn about Mailchimp's signup form options and choose the best type for you.

Include a Signup Form Link in an Email Campaign

Learn how to add a signup form link to your email campaign. This link lets people sign up from your campaign archive or forwarded emails.

Determine Webpage Signup Location

Set up your Mailchimp form to track the web page on which subscribers sign up. Learn about the HTML code and other steps needed to get started.

About Unsubscribe Warnings

Learn what an unsubscribe warning means, and what to do about it.

About Bounce Warnings

Learn what a bounce warning means in Mailchimp, and what to do about it.

Add a Signup Form in WordPress

There are several ways to add a Mailchimp signup form to your WordPress site. Learn which signup form works best with your site.

Share Your Signup Form

Mailchimp makes it easy to share your signup form with fans and friends. Learn how to share signup forms on using URLs, Facebook, X (formerly Twitter), and more.

Troubleshoot the Signup Activation Email

Troubleshoot common reasons why you haven't received the account activation email.

About Fake Signups

Mailchimp uses tools, like reCAPTCHA, to help keep spambots out of your audience. Learn how to spot fake email addresses, and how to remove them.

View and Target Subscriber Email Clients

Use Mailchimp to send targeted campaigns based on email clients, such as Outlook or Gmail. Learn more about your audience's top email clients and segmenting.