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How to Market Your Mobile App

Tips for acquiring, onboarding, engaging, and retaining mobile app users.

Harnessing Multichannel Marketing to Reach New People

How 17th Street Athletic Club used multiple channels together to grow their audience and recruit new members.

What's Your Email Marketing Plan?

If you don't have an answer to that question, you're in luck: We can help.

Mastering Structured Data Markup

Learn the essentials of structured data to elevate your website's performance. Dominate search results.

Personalizing Your App's Marketing with Mailchimp's API

How Roadie synced their app with the Mailchimp API to send people the information they need, at exactly the moment they need it.

COVID-19 Update: Marketing trends as brick and mortar businesses start to reopen

Industry insights and trends as small businesses pivot.

Power Partners: The Magical Marketer

Mailchimp partners bring a universe of super skills to every business.

Using Mailchimp Pro to Market Mailchimp Pro

Before we released Mailchimp Pro, we tested it. Then we tested it some more. After a year of creating and testing, we were ready to launch.

Why Small Businesses Should Start Marketing on Day One

We surveyed more than 500 entrepreneurs about starting a business—and what they'd do differently next time. Here's what you need to know.

Social Sharing Strategies That Maximize Marketing Reach

Reach new audiences with proven content sharing techniques and platform-specific tactics for optimal results.

How to Grow Your Email Marketing Audience

Expand your audience to boost your business.

Organic Lead Generation: A Beginner's Guide for Marketers

Browse our list of the top organic lead generation strategies to build your brand.