Intent-Based Marketing: The Future of Customer Acquisition
Intent-based marketing is a vital sales and marketing tactic for businesses of all sizes. Learn more about this type of marketing and its benefits.
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How to Create a User Persona: Tips and Examples
Explore these user personas examples to see how to create your own. A well-crafted persona is key to elevating your marketing and advertising.
Start a Business with Mailchimp: Launch your Business Online with an All-In-One Marketing Platform
Mailchimp empowers you with marketing tools to start and launch a business online. Start with a free domain name and watch your business grow!
Marketing Tools for Restaurants
See how Mailchimp's marketing tools for restaurants help you stay connected with diners and bring them back again and again.
Marketing Tools for Non-profits
See how Mailchimp's marketing tools for non-profits can help build lasting donor relationships.
Marketing Tools for Hotels
See how Mailchimp's marketing tools for hotels can craft automated, personalized campaigns that drive bookings.
4 Marketing Segmentation Variables & How They Work
Marketing segmentation variables can help you target an ideal audience for your goods or services. Learn more about these variables and how to use them.
Traditional Marketing – Is It Worth Your Budget?
Is there still a use for traditional marketing in today’s world? If you need help choosing the best marketing strategy for your business, here’s what you need to know about digital and traditional marketing.
Boost Your Conversions with Targeted Email Marketing
Discover the benefits of targeted email marketing and how it can boost your conversion rates.
What Is an STP Marketing Model?
Develop an effective marketing campaign with segmentation, targeting, and positioning.
SMS vs. Email Marketing: Which Is Right for Your Campaign?
SMS and email marketing each have distinct advantages and drawbacks. Learn the best use cases for each channel.
Persuasive Advertising Techniques and Examples
Explore powerful persuasive advertising techniques with real-world examples to boost engagement, inspire action, and drive conversions.