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How Sportsmart Scaled Personalised Marketing—Without Scaling the Team

By leveraging automations across an integrated ecosystem, this Australian sports retailer scaled personalised marketing, without scaling their team.

Trial and Error: A Copywriter’s Journey

Julia McCoy, founder and CEO of Express Writers, shares her story and provides tips for writing effective, informative emails.

Marketing Shelfie—Partner edition

For this special edition shelfie, we asked our partners to share their favorite marketing reads, full of industry tips and advice, to help you prep for another amazing year.

Increase Your Brand's Reach with YouTube Hashtags

Boost discoverability and increase viewership with YouTube hashtags. Learn how to effectively use hashtags with this guide.

What’s a Domain Name? How To Choose the Right One for Your Business

Learn how to choose the right domain name for your business and start using it with your Mailchimp emails and landing pages.

What To Put in an Instagram Bio

Building an Instagram account for your brand or business? Learn what to put in your bio to win followers, increase your brand awareness, and drive sales.

Simple Website Templates

Do you want to build a website but don’t know where to start? Check out these simple website templates to get inspired.

Website Migration 101: What Website Owner’s Should Know

Website migrations can sound like a vague, confusing task—but it doesn’t have to be! No business remains static, so website migrations are always a good idea for your brand.

What is Website Maintenance and Why is it Necessary?

Having a website is not a set it and forget it endeavor. Learn the ins and outs of website maintenance and ensure your brand’s success.

Tips for Designing an eCommerce Website

Use these e-commerce website design tips to increase your online store sales.

17 Web Developer Portfolio Examples & What to Include

Build a web developer portfolio that will help you secure jobs with this Mailchimp guide featuring 17 examples of exceptional developer portfolios.

What are Blogs? And Which Types are the Most Popular?

Popular types of blogs include cooking, fashion, and sports. Learn more about other types of blogs and how you can create your own.