Meme Marketing: Harnessing Internet Culture to Drive Engagement
Discover how to leverage memes in your marketing strategy. Learn the basics, best practices, and pitfalls to avoid.
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Transactional Marketing: The Key to Immediate Sales Growth
Are you looking for a sales strategy that delivers immediate results? Discover how transactional marketing can boost your one-time sales transactions.
How to Write a Marketing Plan & Use a Marketing Plan Template
A marketing plan is essential for outlining and tracking your marketing strategy. Use this guide and our free marketing plan template to get started.
What is ROI in Marketing? How to Make Sure Your Marketing is Making Money
Is your marketing campaign worth the cost? Marketing ROI helps you determine whether your campaign is succeeding–or if you need to try a different method.
Using Point-of-Purchase (POP) Marketing to Boost Sales
Learn all about point-of-purchase (POP) marketing, including POP marketing benefits, strategies, examples, and tips.
Marketing Ecosystem: What on Earth Is It?
What marketers mean by a marketing ecosystem, why it’s such a big deal and what you may want to do about it.
Running Marketing Experiments That Work
Learn all about successful marketing experiments, then design and run your own research to generate traffic, boost sales, and grow your business.
What Is Inbound Marketing?
Inbound marketing is a great way to draw customers to your business. Learn the inbound marketing definition and how to get started with this guide.
How to Develop a Startup Marketing Strategy
Develop a marketing plan to boost the visibility of your startup business, establish a digital marketing presence through strategic positioning and promote your business.
How to Stand Out in an Oversaturated Market
Stand out in a competitive market by refining your brand's value, reaching your audience effectively, and building loyalty.
Free Marketing Features from Mailchimp
Learn all about Mailchimp’s free marketing features, and how they compare to the competition.
Best Email Marketing Courses – For All Budgets
Do you want to hone your digital marketing skills or even learn the basics? Check out these email marketing courses–no degree necessary.