- Last Updated
Increase your Revenue Potential
Increase traffic to your site and drive repeat purchases
Understand what works so you can amplify your efforts
Connect BigCommerce to Mailchimp to sync your store data, send targeted campaigns to your customers, and sell more stuff.
Communicate with your customers at exactly the right time
Use key automations to keep the communication ongoing with your customers. Once these emails are set up, they will automatically deploy based on your criteria. And with the Customer Journey Builder tool, you can automate your customer’s journey to deliver relevant content based on behaviors and interactions.
Find similar people, grow your audience
Mailchimp’s Facebook and Instagram retargeting ads helps you remind site visitors about your products when they check their social media. You can create and publish ads that recapture your potential customers’ attention and increase conversion with customers who were once engaged with your products and brand. Social Media can be an effective tool to drive traffic. From organic posts to targeted ads, Mailchimp makes it easy to build beautiful, on brand posts that can get your customers’ attention.
Sell more stuff with personalization
Generate personalized suggestions based on the purchase history of your customers with built-in product recommendations. Then, use abandoned cart emails to automatically follow up with people who leave your store without completing their purchase. The purchase likelihood tool looks at patterns in return customer behavior and can help you understand their likelihood of purchasing again. Focusing your efforts on higher conversion customers can help you best optimize your marketing efforts and budgets.
Turn website visitors into customers
Our Marketing CRM tool is essential in helping you build and manage customer relationships. Organizing your audience into tags and segments allows for more targeted communication that will resonate with your customers, ultimately driving stronger conversion opportunities and repeat purchases.
Track customers from signup to purchase
Keep tabs on all your marketing campaigns—including emails, automations, social ads, and more—directly from your Mailchimp account. We’ll give you real-time stats at a glance, so you can quickly identify what’s working and make smart decisions about where to put your marketing budget. Benchmarks appear in your email reports so you can see what's working and what could improve.