One of Tre Jackson’s biggest challenges as a small business owner is carving out time in his busy schedule to run his marketing campaigns. He’s learned to seize every spare moment he can get: Maybe 10 minutes here, 5 minutes there.
Tre leads a few different lives—father to a newborn, founder of his own company, music producer, DJ—that are always intersecting yet separate. Tasks like creating music, recording singer-songwriters such as Chris Brown and Justin Bieber, updating his e-commerce store, and staying on top of his marketing often compete with the larger role of taking care of his daughter.
That’s why he uses Mailchimp’s mobile app: He can connect with customers and keep track of sales without putting whatever else he has going on in his life on hold.
“With everything I do, time is the most important asset I have, and the mobile app lets me maximize my time from anywhere,” Tre says. “During the day I’m usually running my business and watching my daughter, and at night I DJ or work in the studio, so I’m not in front of a computer too much.”