Email A/B Testing
Want to find out what works? Test it! Get resources on creating and comparing campaigns.
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Vinylmnky's Go-To Feature Recipe
How Vinylmnky personalizes with segmentation and merge tags.
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How Mitscoots Outfitters Applies Predicted Demographics
How Mitscoots Outfitters applies predicted demographics.
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Power Tools: Small Businesses Share What Features Worked Best For Them
5 companies spotlighted in our What’s in Store newsletter share their tips.
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Lovepop and A/B testing Done Right
Learn how this feature helped the custom pop-up greeting card company double their engagement and revenue.
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How Long Should You Run Your A/B Test?
We analyzed thousands of A/B testing campaigns to help you pick the right metrics and duration for your tests.
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Does the Perfect Email Template Exist? We Used Data to Find Out.
Accounts that send really good email share 3 things: They tend to use simple layouts, keep their copy concise, and test what they’re sending.
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Our Top Holiday Tips for Small Businesses
When it comes to driving revenue, the holidays are often the most hectic—and most important—time of year. Here’s a list of our top tips for the holiday season.
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Buying In: Build Better Sales with Email
Heral Patel shares tips and tricks on what works for his agency's clients, what doesn’t, and why the most important factor in selling online may be trust.
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Single Email or Series? Choosing the Most Effective Automation for Your Business
Take a closer look at data from 150,000 businesses that use Mailchimp to compare single and multiple-email automations and learn which yields better results.
