Email A/B Testing
Want to find out what works? Test it! Get resources on creating and comparing campaigns.
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Crafting Better Automated Emails
Vital Agency shares some insights on the importance of being open to trying new things and how to stray from convention when working with clients.
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Email Marketing Guide for Successful Campaigns
Learn the basics of creating email campaigns in Mailchimp and best practices to consider when developing your email marketing plan.
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FreshInbox: On a Mission to Take Interactive Email Mainstream
FreshInbox founder Justin Khoo as spent his entire career pushing the web to be better. And in email, he sees a lot of room for improvement.
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Common Rookie Mistakes for Email Marketers
In this guide, we outline some of the mistakes any email marketer can make and provide tips on how to avoid them, especially if you’re just getting started.
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Subject Line Comparison
The best and worst open rates in Mailchimp.
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Getting Started with Mailchimp
Learn how Mailchimp can help you connect with your audience and take your marketing to the next level.
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How to Win the Brand vs. Retailer War
The physical retail space is no longer the primary battleground for brands. Just ask Dennis Ngin, COO of e-commerce strategy and development agency ExpandLab.
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Getting Brave With Testing and Triggered Automation
Carspring promises to pair you with the perfect car, and their automated customer trek is designed to make the entire purchasing process as hassle-free as possible.
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Rethinking Subject Lines and Preheaders
Arcade Belts was concerned about their unsubscribe rate. They decided to rethink their subject lines and preheaders.