Grow Brand Awareness
Explore ways to stay top-of-mind for your customers—and your prospects.
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15 Ways to Win at Writing Email
There is nowhere on the internet more intimate than our inboxes. In talking with Copy Hackers co-founder Joanna Wiebe, this truth revealed itself again and again.
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Why Copy Matters (Like, A Lot)
When Joanna Wiebe, co-founder of Copy Hackers, realized that she wanted to write, she didn’t think it was a viable career option. But today, she's anything but a hobbyist.
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PR’s Impact on Khristian A. Howell’s Business
A close up look at how exposure gave this pattern designer’s business the push it needed.
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The Power of Personalization : How to Humanize your Email Efforts
In our last issue, we dove into segmentation and automation. Now it’s time to dig in to personalization.
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No Sprinkles Required
How Jeni's Splendid Ice Creams uses email to delight their customers—and grow their brand.
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Inactive Subscribers are Still Valuable Customers
What’s the deal with inactive subscribers? Believe it or not, there’s more to the story than just opens and clicks.
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Mouth Foods Finds its Voice Through Email
The team running the online snack marketplace explain how they keep their messaging focused.