PetRescue automated personalised outreach to 525K subscribers
The pet adoption platform used marketing automation flows and segmentation to save time and boost open rates with a small team.
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A Step-by-Step Guide to Calculating Subscriber Acquisition Cost
Understand subscriber acquisition cost to improve budgeting and drive more efficient marketing strategies.
How to Grow and Optimize Your SMS Subscriber List
Increase your SMS subscriber list with targeted strategies that drive growth and retention. Learn how to optimize your approach for better performance.
How To Start a Newsletter and Earn Subscribers
Want to grow your business? Learning how to start a newsletter is an excellent way to generate traffic, drive sales, and retain customers.
Build an SMS Welcome Series That Turns New Subscribers Into Loyal Customers
Learn how to build an SMS welcome series that engages new subscribers and turns them into loyal customers.
Added transactional as an accepted status for Batch Subscribe
Recent and scheduled updates to the Mailchimp Marketing API, Transactional Email, and Open Commerce.
How to Write a Great Welcome Email for Your New Subscribers
Writing an engaging welcome email can help you engage with new customers. Learn more about how to write the best welcome email for your brand.
Marketing Opt-in Trends in the United States: High Access, Higher Expectations
High opt-in rates in the US are colliding with rising spam sensitivity. Here’s what marketers should do next.
Marketing Opt-in Trends in Canada
Canadian consumers balance high opt-in rates with strict expectations around value and frequency.
Marketing Opt-in Trends in Australia and New Zealand
ANZ consumers are the most selective globally. Marketers need to build trust through control and clarity.
Create a Hosted Signup Form
Mailchimp's hosted signup forms let you share a customized form across all your online channels. Learn how to design these forms, add fields, and more.
Use Win-Back Campaigns To Re-Engage Users
Stop losing customers to churn. Learn how to build a re-engagement campaign and send win-back emails that bring inactive subscribers back to your brand.