How to Write Effective SMS Messages (With Examples)
Learn how to write SMS marketing copy that can convert potential customers to paying customers, and leads to sales.
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Why Do Emails Bounce—And How to Improve Deliverability
Why do emails bounce? Learn exactly what causes email delivery failures and how to implement strategies to reduce bounce rates in your marketing campaigns.
What to Expect When You're Expecting to Hire a Mailchimp Partner
Here are the dos and don'ts of preparing to hire a Mailchimp partner for marketing and growing your business
What Makes a Good Permission Reminder?
A "permission reminder" is a little blurb in your email marketing campaigns (usually in the footer) that helps your recipients remember how you got their email address.
Preparing for the Future: Understanding Which Jobs AI Might Replace
Read this guide to prepare for the future and learn about how artificial intelligence is changing the job market and how you can adapt to the times.
What Is an SMTP Server?
An SMTP server is dedicated to sending and receiving large quantities of emails. Learn more about SMTP servers and their impact on email marketing here.
How to Craft an Effective Product Strategy
Craft a winning product strategy that drives business growth. Learn how to define your target market, differentiate your product, and create a roadmap for success.
What Is Intent Data and How Does it Help Businesses?
Intent data can help make your next marketing campaign more effective. Learn more about what intent data is and its benefits with this guide.
Google AdWords: A Beginner’s Guide
Want to advertise online? Google AdWords is one of the best tools for marketers. Learn how to use Google AdWords to reach a wide audience and drive traffic.
A Beginner’s Guide to Google AdSense
If you have a good website, you can use Google AdSense to make money. With AdSense, marketers pay you to feature ads on your website. Learn how it works.
What is a Dashboard Used for in Business?
As a digital marketer, you might be faced with an overwhelming amount of raw data on a daily basis. Find out how a dashboard can help you make sense of it all.
What Is Conjoint Analysis?
Discover why conjoint analysis is one of the best market research techniques and learn which type is best for you and your business.