Learn how your emails compare to the top-performing campaigns in your industry and get data-driven suggestions for improving your copy, imagery, and layout.
#1 email marketing and automations platform*
Turn Emails & SMS into Revenue
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11M+
Mailchimp users
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>99%
Email deliverability
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500M
Daily emails sent
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8M+
Recommendations given
#1 email marketing and automations platform*
Turn Emails & SMS into Revenue
Leverage 300+ marketing integrations:
#1 email marketing and automations platform*
Turn Emails & SMS into Revenue
Turn Emails & SMS into Revenue
Get more opens, clicks, and sales with the #1 email marketing and automations platform*—now with SMS.
Convert with email & SMS
Drive results with seamlessly integrated SMS campaigns, now backed by the same insights, segmentation, and targeting as email.*
Create relevant content faster
Effortlessly create on-brand content with generative AI tools, and choose from expertly designed templates.
Simplify segmentation
Target customers with advanced logic like buying behavior, engagement, and predicted segments.
Optimize with analytics & reporting
Analyze performance with reports, funnel visualizations, and industry benchmarking.
Find out why we’re best-in-class
The #1 email marketing and automations platform* that recommends ways to get more opens, clicks, and sales.
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Up to 25x ROI
seen by Mailchimp users*
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22 years experience
helping businesses sell more
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11M+ Users
of Mailchimp globally
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$1.7K per campaign
generated on average*
Get started easily with a personalized product tour
An onboarding specialist is here to help you get started with confidence—it’s included with Standard and Premium plans.*
Try our Standard plan for free!
Find out why customers see up to 24x ROI* using the Standard plan with a risk-free 1-month trial. Cancel or downgrade to our Essentials or basic Free plans at any time.
It's risk free—cancel or downgrade to our Essentials or basic Free plans at any time.
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Included
Generative AI features -
Included
Advanced segmentation & reporting -
Included
Enhanced automations -
Included
Custom-coded email templates -
Included
Data-driven optimization tools -
Included
Personalized onboarding
Standard
Send up to {numOfSends} emails each month.
Need to manage more than 250,000 contacts? Get in touch to learn about custom plans.
Generate up to 7x more orders* with Customer Journey Builder automations
Keep customers ready to buy with engaging content
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Our Creative Assistant will help you stand out by using AI to create custom designs for your brand.
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Mailchimp helps you achieve data security and privacy standards for your customers.
Get up to 141% more revenue* with our Customer Lifetime Value and Likelihood to Purchase segments
Bring in more data, drive more growth with our integrations
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Canva
Create compelling visuals for your marketing.
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Mailchimp for Salesforce
Sync your Mailchimp subscribers and Salesforce® leads across platforms.
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Instagram
Promote and share your Instagram posts in email campaigns.
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Shopify
Sync Shopify customers, products, and purchase data to Mailchimp.
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Google Analytics
Unlock powerful insights with campaign, website, or landing page data.
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WooCommerce
Power your ecommerce store with smart marketing features.
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QuickBooks Online
Bring together your marketing tools and invoice data.
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Squarespace Commerce
Market your ecommerce business and drive sales.
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Zapier
Automatically pass data between web services without a single line of code.
*Disclaimers
- #1 AI-powered email marketing platform: Based on December 2023 publicly available data on the number of customers of competitors that also advertise using AI to enhance their email marketing and automation products and services.
- #1 email marketing and automation platform: Mailchimp is the #1 email marketing and automation platform based on December 2023 publicly available data on competitors' number of customers.
- SMS Marketing: SMS is available as an add-on to US, UK, Canada, or Australia paid plans only. Application and agreement to terms is required before purchasing credits. Messages can only be delivered to contacts in the country selected. Australia messaging available only for contacts with +61 country code. SMS credits are added to your account after purchase and approval. Credits are issued monthly and unused credits expire and do not roll over. MMS only available for Standard and Premium plans sending to US or Canada contacts. Pricing varies. See terms for details.
- Intuit Assist: Intuit Assist functionality (beta) is available to certain users with Premium, Standard and Legacy plans in select countries in English only. Access to Intuit Assist is available at no additional cost at this time. Pricing, terms, conditions, special features and service options are subject to change without notice. Availability of features and functionality varies by plan type. Features may be broadly available soon but represents no obligation and should not be relied on in making a purchasing decision. For details, please view Mailchimp’s various plans and pricing.
- Personalized onboarding: Onboarding services differ per plan and are available for new or upgraded users with a Standard or Premium plan for the first 90 days after account creation or upgrade. Onboarding services are currently offered in English, Spanish and Portuguese for Premium plans, and in English for Standard plans.
- 24X ROI Standard Plan: Based on all e-commerce revenue attributable to Standard plan users’ Mailchimp campaigns from April 2023 to April 2024.
- Up to 7x more orders: Up to 7x more orders with Customer Journey Builder automations generated through users' connected stores versus when they used bulk emails for Jan 1 2022 - Jul 1 2023 period. Features and functionality of CJB varies by plan.
- Up to 141% more revenue: Up to 141% more revenue for users' connected stores using predictive segmented emails versus non-predictive segmented emails for Jan 1 2022–Jul 1 2023 period. Standard and Premium plans only.
- Availability of features and functionality varies by plan type. For details, view plans and pricing.
- 25X ROI: Based on all e-commerce revenue attributable to paid plan users’ Mailchimp campaigns from April 2023 to April 2024
- $1.7K per campaign: Based on e-commerce users subscribed to a paid plan, with campaigns for connected stores that generated revenue between January and November 2022.