Here are 6 small jobs you can easily check off your to-do list. The best part? They can yield big results. And, if you get stuck, we have a roster of over 1,000 Mailchimp partners—a community of freelancers and small agencies specializing in all things Mailchimp—that can get these jobs done in a snap.
6 Small Tasks That Bring in Big Results
With help from a trusted Mailchimp partner, you don't need to sweat the small stuff.
1. Import and organize an existing audience
Organizing your contact list (or audience) correctly is an important step to making your campaigns successful. When you sign up with Mailchimp, you can import contacts, merge lists, clean out duplicates, and set up tags to categorize your audience. Why is this important? Managing and organizing your contacts ensures your email campaigns target the right people, which can lead to fewer unsubscribes and a 49% higher click-through rate.
Need an audience management maestro to organize your contact list? Here are our recommended partners. Prices start at $150.
2. Grow your audience with signup forms
Email marketing works best when you’re talking to an audience who wants to hear from you. If you don't have many contacts, a signup form is a great way to build your list and add subscribers. A partner can help create a signup form to share across all your online channels and ensure new contacts are correctly tagged and segmented. As your audience grows, consider exploring some of our customizable automations such as subscription confirmation and security verification. To date, Mailchimp users have added over 51 million subscribers using automated forms!
Start growing your contact list with a customized signup form created by one of our partners. Prices start at $150.
3. Create an email campaign
Mailchimp makes it easy to create and send out beautiful emails. Jump right in and get started designing your campaign with our intuitive builder. Then, once your email is out in the world, use our audience dashboard to track and analyze performance. If you want help getting your first campaign out the door, reach out to our partners. They’ll ensure your back end is optimized for results and get your email looking polished and professional.
You’ll look like a pro with help from these partners. Some partners start with prices as low as $39 per email campaign.
4. Design custom email templates
We have over 100 email templates and themes that you can customize with your own branding, images, videos, and text. Want further customization? Our partners can create dynamic, gorgeous email templates souped up with interactive features such as integrated shopping plug-ins, appointment confirmations, and event signups. Whatever you create with your partner remains in your profile and can be reused any time you want.
Get the customer reaction you want with a custom template designed by one of our partners. Prices range from $85 to $175.
5. Set up automated emails
Automations are a valuable growth tool that allow you to easily keep in touch with your customers. You can build automations around user-triggered actions like web visits, signups, abandoned carts, or purchases. With automations, you can even establish rules (like when and what to send), so you’re never clogging up inboxes with content your customers don’t appreciate. Email automations are a quick way to improve engagement rates. Compared to bulk email sends, Mailchimp users who employ automations see a huge increase in open and click-through rates—93% and 174%, respectively.
Rest easy when you put things on autopilot with help from our automation experts. Prices range from $199 to $399.
6. Integrate third-party apps
Integrations allow you to connect over 250 different apps and web services to your Mailchimp account. With integrations, you can do just about anything—send automated abandoned cart or product recommendation emails from your e-commerce store (WooCommerce, Square), trigger personalized campaigns when someone books an appointment or registers for an event (Eventbrite, Calendly), and even import graphic designs to use in your emails or digital ads (Canva, Adobe Photoshop). Uncertain about where and how integrations can fit into your marketing plan? Our partners can help you decide which integrations can work best for you and ensure they’re running properly.